NEWH - Fall 2021 - 14

EQUITY, INCLUSION, AND DIVERSITY
Investment Strategies with Jessica Myers
2 percent of hotel owners are African Americans, yet African
Americans spend over $1 trillion in travel annually.
W
hen the NEWH Equity, Inclusion, and Diversity
(EID) committee approached Jessica Myers and
Davonne Reaves-her partner in their Atlantabased
commercial real estate investment firm Epiq Collective-
to speak during its May EID Dialogue (a recording of which can
be found at newh.org), we did not know that we were going to
get a dynamic duo that inspired and motivated many of our
listeners. We wanted to know more about how they got started
and whether they had any investment strategy pointers to offer,
so we reached out to Myers for a little insight.
The Atlanta-based Myers advises that you start with the end
in mind. " For so long we (African Americans and women) have
been left out of the ownership conversation. Now is the time
to close that wealth gap by increasing our knowledge base in
the investing space. " Myers also informed us that fewer than
A real estate developer and investor, Myers is passionate about
teaching ground-floor principles in real estate to build family
legacy. Just recently Myers and Reaves made headlines for
being the youngest Black women to acquire a hotel, a Home2
Suites by Hilton in El Reno, Oklahoma. This deal, valued at over
$8 million, is only the beginning for Epiq Collective.
Myers got her start as a wholesaler in real estate. " I always
saw the sign, 'WE BUY UGLY HOUSES' and wondered, 'who
would intentionally buy an ugly house?' " she explains. " Until I
understood 'ugly' is really 'opportunity.' " The goal is to purchase
the asset at a price discounted enough to allow you to make
improvements and repairs to increase value. This will allow you
to generate a profit.
Having just started in 2015, Myers has renovated over $15
million in real estate. Now, through her brand, itsJessicaMyers,
she has been helping other investors create a clear path to
financial freedom. Here, she shares her five steps for getting
your start as an investor.
SET A GOAL
It is important to plan with the end in mind. Break down your
goals into short-term (three to six months), mid-term (six to
18 months), and long-term (two years or more). Have specific
projection numbers of what you need to generate within that
time.
Now that you know your numbers, build the criteria for the type
of project you are willing to do. This will be based on capital you
have access to, the time and skill you must dedicate, and who
will manage the project for you. One misconception is thinking
you must have all these elements alone. Here is the thing:
Continued on p. 16 〉〉〉
14 newh.org

http://www.newh.org http://www.newh.org

NEWH - Fall 2021

Table of Contents for the Digital Edition of NEWH - Fall 2021

President's Letter
News
Guest Perspective
Equity, Inclusion, and Diversity
Who's Who
Conference RoundUp
Have You Seen
Scholarships
Scholarship Heroes
Interview
Sustainability Point of View
Q&A: Sarah Churchill
Q&A: Barry Sullivan
Q&A: Ben Wells
Cover Story
Project: Saltline Hotel
Project: ABA Restaurant Austin
Project: Un Diavolo Per Capello
Project: Ritz-Carlton, St. Thomas
Chapter Highlights
Save The Date
New Members
Partner Profiles
Sponsor Index
NEWH - Fall 2021 - FC
NEWH - Fall 2021 - Cover2
NEWH - Fall 2021 - 3
NEWH - Fall 2021 - President's Letter
NEWH - Fall 2021 - 5
NEWH - Fall 2021 - 6
NEWH - Fall 2021 - 7
NEWH - Fall 2021 - News
NEWH - Fall 2021 - 9
NEWH - Fall 2021 - Guest Perspective
NEWH - Fall 2021 - 11
NEWH - Fall 2021 - 12
NEWH - Fall 2021 - 13
NEWH - Fall 2021 - Equity, Inclusion, and Diversity
NEWH - Fall 2021 - 15
NEWH - Fall 2021 - 16
NEWH - Fall 2021 - 17
NEWH - Fall 2021 - Who's Who
NEWH - Fall 2021 - 19
NEWH - Fall 2021 - 20
NEWH - Fall 2021 - 21
NEWH - Fall 2021 - 22
NEWH - Fall 2021 - 23
NEWH - Fall 2021 - 24
NEWH - Fall 2021 - 25
NEWH - Fall 2021 - 26
NEWH - Fall 2021 - 27
NEWH - Fall 2021 - Conference RoundUp
NEWH - Fall 2021 - 29
NEWH - Fall 2021 - Have You Seen
NEWH - Fall 2021 - 31
NEWH - Fall 2021 - 32
NEWH - Fall 2021 - 33
NEWH - Fall 2021 - 34
NEWH - Fall 2021 - 35
NEWH - Fall 2021 - 36
NEWH - Fall 2021 - 37
NEWH - Fall 2021 - 38
NEWH - Fall 2021 - 39
NEWH - Fall 2021 - Scholarships
NEWH - Fall 2021 - 41
NEWH - Fall 2021 - Scholarship Heroes
NEWH - Fall 2021 - 43
NEWH - Fall 2021 - Interview
NEWH - Fall 2021 - 45
NEWH - Fall 2021 - 46
NEWH - Fall 2021 - 47
NEWH - Fall 2021 - Sustainability Point of View
NEWH - Fall 2021 - 49
NEWH - Fall 2021 - 50
NEWH - Fall 2021 - 51
NEWH - Fall 2021 - Q&A: Sarah Churchill
NEWH - Fall 2021 - 53
NEWH - Fall 2021 - Q&A: Barry Sullivan
NEWH - Fall 2021 - 55
NEWH - Fall 2021 - Q&A: Ben Wells
NEWH - Fall 2021 - 57
NEWH - Fall 2021 - Cover Story
NEWH - Fall 2021 - 59
NEWH - Fall 2021 - Project: Saltline Hotel
NEWH - Fall 2021 - 61
NEWH - Fall 2021 - 62
NEWH - Fall 2021 - 63
NEWH - Fall 2021 - Project: ABA Restaurant Austin
NEWH - Fall 2021 - 65
NEWH - Fall 2021 - 66
NEWH - Fall 2021 - 67
NEWH - Fall 2021 - Project: Un Diavolo Per Capello
NEWH - Fall 2021 - 69
NEWH - Fall 2021 - 70
NEWH - Fall 2021 - 71
NEWH - Fall 2021 - Project: Ritz-Carlton, St. Thomas
NEWH - Fall 2021 - 73
NEWH - Fall 2021 - 74
NEWH - Fall 2021 - 75
NEWH - Fall 2021 - Chapter Highlights
NEWH - Fall 2021 - 77
NEWH - Fall 2021 - 78
NEWH - Fall 2021 - 79
NEWH - Fall 2021 - 80
NEWH - Fall 2021 - 81
NEWH - Fall 2021 - 82
NEWH - Fall 2021 - 83
NEWH - Fall 2021 - 84
NEWH - Fall 2021 - 85
NEWH - Fall 2021 - 86
NEWH - Fall 2021 - 87
NEWH - Fall 2021 - 88
NEWH - Fall 2021 - 89
NEWH - Fall 2021 - Save The Date
NEWH - Fall 2021 - 91
NEWH - Fall 2021 - 92
NEWH - Fall 2021 - 93
NEWH - Fall 2021 - New Members
NEWH - Fall 2021 - 95
NEWH - Fall 2021 - 96
NEWH - Fall 2021 - 97
NEWH - Fall 2021 - 98
NEWH - Fall 2021 - 99
NEWH - Fall 2021 - Partner Profiles
NEWH - Fall 2021 - 101
NEWH - Fall 2021 - 102
NEWH - Fall 2021 - 103
NEWH - Fall 2021 - 104
NEWH - Fall 2021 - 105
NEWH - Fall 2021 - Sponsor Index
NEWH - Fall 2021 - Cover3
NEWH - Fall 2021 - Cover4
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