The Daily - August 11,2021 - 51

tion is accessible both onsite
and off -. Preshow online
sessions began in July and
continue this month, and
a full lineup of panels and
insight from industry experts
continues at the Show in
Denver. The complete schedule
of in-person and webinar
sessions follow. At the show,
all education will take place
in the 400 Meeting Rooms
on the Street Level of the
Colorado Convention Center.
Past online sessions are
available to watch on demand,
and anything missed
at the show will be available
to view in late August. Scan
the corresponding QR code
to register and view the online
education session.
WEDNESDAY, AUG. 11
The Conservation Alliance
Presents: Saving the Boundary
Waters Stories About Runners
and Kids Working to Protect
America's Most Visited
Wilderness
7-8:30 a.m., MR400s
Join The Conservation Alliance
for an event featuring
Alex Falconer, Clare Gallagher,
and Joseph Goldstein.
We'll be tuning in from the
Boundary Waters Canoe
Area Wilderness in northeastern
Minnesota to share
stories about how runners
and kids helped build a
national campaign to permanently
protect America's
most-visited wilderness area.
Outdoor Retail Trends and
Consumer Insights With NPD
9-10 a.m., MR400s
Please join us for our annual
trend presentation, Outdoor
Retail Trends and Consumer
Insights at the Outdoor Retailer
Summer Show in Denver. In
what has become a must-attend
event, our sports industry
analysts, Julia Day and
Matt Powell, will share our latest
data and their own expert
perspectives on market dynamics
now and what's ahead,
plus insights on what outdoor
consumers are thinking as we
move toward the next stage of
recovery.
Speakers: Julia Day and Matt
Powell
OIA - Thriving People: PublicPrivate
Partnerships for Healthy
Youth and Strong Communities
11 a.m., MR400s
UnitedHealth Group donated
$30 million to increase health
access for underserved
Colorado communities. The
attorney general's offi ce will
help direct $5 million from
the fund toward organizations
that provide mental
health services and opportunities
for youth. Outdoor
Foundation managing director
Stephanie Maez will
interview Colorado attorney
general Phil Weiser about
how public-private partnerships
can help close the equity
gap and increase health
outcomes through outdoor
nature-based programming.
SIA: The Intersection of
Technology and Innovation
1-2 p.m., MR400s
Over the past year we have
all adopted new technologies
and innovated our businesses
at a rapid pace. Let's look at
what works and what is here
to stay for the long haul. We'll
also look at current trends,
best practices, and what's
next. How do we harness
technology to grow and
streamline our businesses
and in turn give our consumers
what they not only need
but demand?
Panelists: Mike Bhanos, Business
Development, AvantLink;
Teddy Schiavoni, Partner &
VP Business Development,
Locally; Klint Rudolph, Partner,
Xcite Media Group LLC
The Future of B2B: Building
Better Relationships Between
Brands & Buyers
2-3 p.m., MR400s
The future of B2B and wholesale
sales lies in building the
best working relationships
between brands and buyers
both in-person and virtually.
During this session, we'll cover
what makes the buying-selling
relationship most successful
and what tools can help along
the way.
OIA - Thriving Business: Tariff
Relief for Outdoor Companies:
How the New Trade Legislation
Can Help Your Bottom Line
3:30 p.m., MR400s
Join OIA government aff airs
director Rich Harper and
outside counsel Ron Sorini
to learn how your company
can take advantage of tariff
-relief measures and how
you can get involved in OIA's
trade-policy work to help develop
new trade initiatives.
THURSDAY, AUG.12
Camber APEX Conversations:
INTO ACTION - A National
Perspective on Corporate
Workplace DEI
7-8:30 a.m., MR400s
The future is happening right
now and workplaces that value
diversity and honor inclusive
practices are employing
some of the brightest minds
across the U.S. Join for a Camber
APEX Conversation with
Rick Wade of the U.S. Chamber
of Commerce about how
communities of leaders and
changemakers at corporations
across the nation are taking
action to win customers and
talent in the 21st century.
Your Audiences Are Out There
and There Might Be More of
Them Than You Think
9-10 a.m., MR400s
As the outdoor industry takes
urgent action to become the
fi rst climate positive industry
by 2030, it's more important
than ever to reach audiences
and customers with compelling,
authentic storytelling.
We'll discuss how to develop
omnichannel digital strategies
to connect with audiences
and make sure they know
your business is making sustainability
investments and
taking action. Panelists will
include brand, advocacy, and
strategy experts.
MOBILE APP
Everything you need to
know about Outdoor Retailer
is in the palm of your
hand in the Outdoor Retailer
Mobile App. Access
the exhibitor list, fl oor plan,
education schedule, and
more. If searching from your
app store, look for Emerald
Experiences, download, and
go to Outdoor Retailer.
OUTDOOR RETAILER SUMMER 2021 /
51
The Daily - August 11,2021

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