The Daily - August 12,2021 - 49

Ideas
F R O M T H E F L O O R
Samuel
Kornylak
My First Time
The Show through the eyes of a
brand-new Daily intern.
By Samuel Kornylak
A FEW YEARS BACK, I WROTE A
newsletter called The Woodland.
I don't write it anymore, so now
I'm selling my brand for 35 cents
per word. (Welcome to the outdoor
industry.) Anyway, here goes:
On Monday, I took a walk
around the Outdoor Retailer
Show to check out some gear. The
first thing I noticed was some
people handing out magazines
in front of the convention center.
I thought they were The Daily,
so I took one. I later realized
that these were pamphlets for a
different show. It's like if someone
were handing out flyers for
prepackaged frozen pizza in front
of Giordano's.
Making my way to The Daily
booth, I saw a company across
the way advertising " shelf-stable
sandwiches. " My colleagues and
I had watched them set up, and
we debated how the sandwiches
would taste. I got a sample, and I
would rate it somewhere between
school lunches and airplane food.
Not bad for something that will
last three years in the pantry,
considering that school lunches
are supposed to be " fresh. "
When I'm in a boring class or
meeting, sometimes I find myself
tilting my chair back, testing
how long it takes to fall backward.
Some of the camp chairs
on display reminded me of that.
As you lean back, the front of the
chair lifts up, but the back of the
chair is connected to a hydraulic
spring that keeps you from falling
backward. It's just as fun as a
class chair; and instead of falling
backward, the spring might shoot
you forward.
Continuing on the show floor,
I saw something resembling an
adult onesie, a big crate of marijuana
(which turned out to be
plastic leaves), and several booths
with dogs. I stopped by a booth
that had a dog sitting in the top
level of a van. The dog was in such
an unusual place and was so still,
I asked a woman at the booth, " Is
that a real dog? " Just as she was
explaining that he was, in fact, a
real dog, another woman joined
her and said, " See, I told you we
could have a dog in a van. "
I saw a doomsday supply of
water bottles, but one set in particular
caught my eye. They are Bluetooth
enabled, with LED lights on
the bottom. They would be useful
for tracking how much you drink,
or for lighting up a rave.
AT THE SHOW, I REALIZE HOW
COMFORTABLE THE OUTDOORS CAN BE.
AND I SAW A LOT OF DEFINITIONS
OF WHAT IT MEANS TO BE " OUTDOORS. "
Photograph by Carlo Nasisse
Circling back around to the entrance,
I caught a booth with the
best marketing tool yet: spraying
people with water. Startled, I said
the first thing I thought of. " I've
never seen something that uses
a fan and water to cool people
down. " The person at the booth
stared right at me and said, " It's
called a swamp cooler. "
At the Show, I realized how
comfortable the outdoors can be.
And I saw a lot of definitions of
what it means to be " outdoors. " My
impression of it has always been
walking 10 miles in the rain to
some random point, getting completely
soaked, and eating energy
bars and freeze-dried spaghetti.
To other people, the outdoors
could mean inflatable chairs, ninja
darts, glow-in-the-dark water bottles,
or hemp-infused pants. And
that's a beautiful thing.
OUTDOOR RETAILER SUMMER 2021 /
49

The Daily - August 12,2021

Table of Contents for the Digital Edition of The Daily - August 12,2021

The Daily - August 12,2021 - Cover1
The Daily - August 12,2021 - Cover2
The Daily - August 12,2021 - 1
The Daily - August 12,2021 - 2
The Daily - August 12,2021 - 3
The Daily - August 12,2021 - 4
The Daily - August 12,2021 - 5
The Daily - August 12,2021 - 6
The Daily - August 12,2021 - 7
The Daily - August 12,2021 - 8
The Daily - August 12,2021 - 9
The Daily - August 12,2021 - 10
The Daily - August 12,2021 - 11
The Daily - August 12,2021 - 12
The Daily - August 12,2021 - 13
The Daily - August 12,2021 - 14
The Daily - August 12,2021 - 15
The Daily - August 12,2021 - 16
The Daily - August 12,2021 - 17
The Daily - August 12,2021 - 18
The Daily - August 12,2021 - 19
The Daily - August 12,2021 - 20
The Daily - August 12,2021 - 21
The Daily - August 12,2021 - 22
The Daily - August 12,2021 - 23
The Daily - August 12,2021 - 24
The Daily - August 12,2021 - 25
The Daily - August 12,2021 - 26
The Daily - August 12,2021 - 27
The Daily - August 12,2021 - 28
The Daily - August 12,2021 - 29
The Daily - August 12,2021 - 30
The Daily - August 12,2021 - 31
The Daily - August 12,2021 - 32
The Daily - August 12,2021 - 33
The Daily - August 12,2021 - 34
The Daily - August 12,2021 - 35
The Daily - August 12,2021 - 36
The Daily - August 12,2021 - 37
The Daily - August 12,2021 - 38
The Daily - August 12,2021 - 39
The Daily - August 12,2021 - 40
The Daily - August 12,2021 - 41
The Daily - August 12,2021 - 42
The Daily - August 12,2021 - 43
The Daily - August 12,2021 - 44
The Daily - August 12,2021 - 45
The Daily - August 12,2021 - 46
The Daily - August 12,2021 - 47
The Daily - August 12,2021 - 48
The Daily - August 12,2021 - 49
The Daily - August 12,2021 - 50
The Daily - August 12,2021 - 51
The Daily - August 12,2021 - 52
The Daily - August 12,2021 - 53
The Daily - August 12,2021 - 54
The Daily - August 12,2021 - 55
The Daily - August 12,2021 - 56
The Daily - August 12,2021 - 57
The Daily - August 12,2021 - 58
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The Daily - August 12,2021 - 60
The Daily - August 12,2021 - 61
The Daily - August 12,2021 - 62
The Daily - August 12,2021 - 63
The Daily - August 12,2021 - 64
The Daily - August 12,2021 - Cover3
The Daily - August 12,2021 - Cover4
https://www.nxtbook.com/emerald/outdoorretailer/2023Winter
https://www.nxtbook.com/emerald/outdoorretailer/2023summer
https://www.nxtbook.com/emerald/outdoorretailer/thedailyguidess23
https://www.nxtbook.com/emerald/outdoorretailer/dailySM2022_Day3
https://www.nxtbook.com/emerald/outdoorretailer/dailysm2022_Day2
https://www.nxtbook.com/emerald/outdoorretailer/dailySM2022_Day1
https://www.nxtbook.com/emerald/outdoorretailer/daily2022_Day3
https://www.nxtbook.com/emerald/outdoorretailer/daily2022_Day2
https://www.nxtbook.com/emerald/outdoorretailer/daily2022_Day1
https://www.nxtbook.com/emerald/outdoorretailer/daily2021_day3
https://www.nxtbook.com/emerald/outdoorretailer/daily2021_day2
https://www.nxtbook.com/emerald/outdoorretailer/daily2021_day1
https://www.nxtbook.com/emerald/outdoorretailer/outdoor-retailer-august-2021
https://www.nxtbook.com/emerald/outdoorretailer/outdoor-retailer-july-2021
https://www.nxtbook.com/emerald/outdoorretailer/outdoor-retailer-june-2021
https://www.nxtbook.com/emerald/outdoorretailer/may_2021
https://www.nxtbook.com/emerald/outdoorretailer/april_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/march_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/february_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/january_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/december_2020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_07302020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_07212020
https://www.nxtbook.com/nxtbooks/outdoorretailer/2020summer
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https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_06092020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_06022020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_05272020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_05192020
https://www.nxtbook.com/nxtbooks/nxtbook_bhtest/weeeekly_05052020__JJ
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_05122020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_05052020
https://www.nxtbook.com/nxtbooks/outdoorretailer/postshow2020
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2020_day3
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2020_day2
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2020_day1
https://www.nxtbook.com/nxtbooks/outdoorretailer/preshow2020
https://www.nxtbook.com/nxtbooks/outdoorretailer/2020winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/postshow_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/day3_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/day2_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/day1_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/preshow_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/2019summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/postshow2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2019_day3
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2019_day2
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2019_day1
https://www.nxtbook.com/nxtbooks/outdoorretailer/preshow2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/2019winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/2018summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/2018winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/201707
https://www.nxtbook.com/nxtbooks/outdoorretailer/2017summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/2017winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/2016summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/2016winter
https://www.nxtbookmedia.com