Outdoor Retailer - May 2021 - 16

IDEAS / The Summer Show

Back to In-person

Registration for Outdoor Retailer Summer is officially open.
Here's everything you need to know about how to attend and
precautions to keep you safe. By Lisa Ramsperger
REGISTRATION IS OPEN. THE
housing block is ready for bookings. The Colorado Convention
Center is prepping to host its first
events in more than a year. The
stage is set for the outdoor community to be safely back together
again, in person, in August in
Denver. This summer's Outdoor
Retailer Show runs August 1012, providing an opportunity for
the industry to reunite and the
space to reignite relationships.
" Sharing time with one another
in our community is a big reason
why our industry is so vibrant, "
says Marisa Nicholson, Outdoor
Retailer senior vice president
and Show director. " For decades
we've seen that energy and passion in full effect at our shows. A
conversation can spark new ideas
or collaborations, and in-person
meetings can influence decisions
that help us make progress. We're

16 OUTDOOR RETAILER

/ May 2021

fully present when we're at the
Show and committed to building
relationships.
" This industry recognizes the
value of human connection-
it's how many of us explored the
outdoors for the first time. Put
us all in one place, and we really
are stronger together, " Nicholson
continued.

AS THE OUTDOOR RETAILER
team readies for the August reunion, health and safety is at the
forefront, and new measures
will be in place. View the current
guidelines here. All attendees will
play a role in ensuring the safety
of the community, which begins
before heading to the Show.
Attendees will also have a
chance to prepare through online
pre-show education. The webinars kick off on July 8 and will include informative sessions from

the NPD Group and WGSN, plus
a gear preview with Outdoor
Retailer magazine gear editor
Cameron Martindell. These
discussions and others can empower buyers with the right trend
insight and consumer data to
help make the in-person meetings at the show more productive.
Outdoor Industry Association
(OIA) will also lead pre-show

OUTDOOR RETAILER
SUMMER CHECKLIST
1. Register. Click here to get registered for the show.
2. Make travel and housing arrangements. Find hotel booking
details here.
3. Be aware of the health and
safety plan, and get ready to help
the community move forward
safely.

4. Tune in to education sessions
prior to the show. Complete lineup
coming soon.
5. Book appointments with the
brands and retailers you want to
meet.
6. Arrive at the Colorado
Convention Center. It's time to reunite with friends.
7. Celebrate the industry during
the 11th annual Outdoor Retailer
Inspiration Awards.

Scott Martin

There will be
in-person meetings,
like there were back
in 2019, but you will
have to wear a mask
in 2021.

sessions starting in July; plus
OIA will open the show in
August with the Industry
Breakfast. The Conservation
Alliance and Camber
Outdoors are scheduled to
deliver morning conversations
during the Show, and select inperson education sessions will
take place on-site in Denver.
" Everyone attending Outdoor
Retailer goes home with a backpack full of knowledge, " says Sarah
Schuster, attendee relations manager for Outdoor Retailer. " From
learning at education sessions to
the visual stimulation throughout
the show floor, the volume of ideas
you get is unparalleled. We've all
been holed up throughout the past
year, and the Show has the ability to pull the creativity out of you
and your team. This is the perfect
time to bring new products and
merchandising inspiration back
to your store and make it feel fresh
and new for customers, and your
staff will be stoked. "
Alongside educational opportunities, Outdoor Retailer continues to be a place to network,
discover new brands and products, and build relationships-all
in one place. The opportunity to
be together again is right around
the corner.


https://outdoorretailer.com/show/health-safety/ http://registration.experientevent.com/ShowOTR212?MarketingCode=FTRORM29 http:// https://outdoorretailer.com/travel/hotels/

Outdoor Retailer - May 2021

Table of Contents for the Digital Edition of Outdoor Retailer - May 2021

Outdoor Retailer - May 2021 - Cover1
Outdoor Retailer - May 2021 - Cover2
Outdoor Retailer - May 2021 - 3
Outdoor Retailer - May 2021 - 4
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Outdoor Retailer - May 2021 - Cover3
Outdoor Retailer - May 2021 - Cover4
https://www.nxtbook.com/emerald/outdoorretailer/outdoor-retailer-june-2021
https://www.nxtbook.com/emerald/outdoorretailer/may_2021
https://www.nxtbook.com/emerald/outdoorretailer/april_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/march_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/february_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/january_2021
https://www.nxtbook.com/nxtbooks/outdoorretailer/december_2020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_07302020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_07212020
https://www.nxtbook.com/nxtbooks/outdoorretailer/2020summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_07072020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_06302020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_06232020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_06162020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_06092020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_06022020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_05272020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_05192020
https://www.nxtbook.com/nxtbooks/nxtbook_bhtest/weeeekly_05052020__JJ
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_05122020
https://www.nxtbook.com/nxtbooks/outdoorretailer/theweekly_05052020
https://www.nxtbook.com/nxtbooks/outdoorretailer/postshow2020
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2020_day3
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2020_day2
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2020_day1
https://www.nxtbook.com/nxtbooks/outdoorretailer/preshow2020
https://www.nxtbook.com/nxtbooks/outdoorretailer/2020winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/postshow_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/day3_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/day2_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/day1_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/preshow_summer2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/2019summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/postshow2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2019_day3
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2019_day2
https://www.nxtbook.com/nxtbooks/outdoorretailer/daily2019_day1
https://www.nxtbook.com/nxtbooks/outdoorretailer/preshow2019
https://www.nxtbook.com/nxtbooks/outdoorretailer/2019winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/2018summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/2018winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/201707
https://www.nxtbook.com/nxtbooks/outdoorretailer/2017summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/2017winter
https://www.nxtbook.com/nxtbooks/outdoorretailer/2016summer
https://www.nxtbook.com/nxtbooks/outdoorretailer/2016winter
https://www.nxtbookmedia.com