Outdoor Retailer - May 2021 - 38

The Backstory: Virtual Reality

FEEL THE FLOW

This winter, Reykjavík endured a continuous series of intense tremors, an ominous preminiton that one of Iceland's
famed volcanoes was primed to blow. Then, on March 19, magma from nine miles deep in the Earth's mantle burst to
the surface on the rocky Reykjanes Peninsula 25 miles southwest of the capital city. The Fagradalsfjall volcano was
born. It's not a classic, ash-belching cone, but a fissure volcano, a rip in the crust that could signal a new and continuous
period of tumultous activity on the peninsula. The new volcano has become a mandatory attraction for locals as well as
scientists, photographers, and thrillseekers.
Among those coming to visit the natural wonder was Reykjavik native and filmmaker Stefán Árni, who along with
partner Siggi Kinski, has produced videos for world-renowned Icelandic musicians including Of Monsters and Men,
Ólafur Arnolds, and Sigur Ros (you can see their work at arniandkinski.com). The duo has also been creating
360-degree virtual reality viedos for Flow (flow.is), a VR meditation headset and app that pairs those living, breathing
panoramas with guided sessions facilitated by Árni's wife, longtime American meditation instructor Tristan Gribbin,
who also once worked in the outdoor sphere as the founder of sustainable apparel brand SUST. No surpirse,
Fagradalsfjall, with its red-hot shows of errupting magma, offered the perfect subject for Árni's lens.
When he films VR, Árni fits the different moods of his homeland into the modalities of Flow's meditations. " The way I
see it, filming VR is another way to capture the ever-changing nature of reality, " he says. " It's just like when cameras
evolve or new lenses or technology in filmmaking emerge. It adds to our capacity to capture the world and share it. In
the case of Flow, we share it with people who might not otherwise go to those places. "
Want to experience what it's like to watch those rivers of lava flow from the deep heart of the earth and out the
fissures of Fagradalsfjall in between all of your Zoom meetings? Click here to see the photo above in 360-degree
splendor on the Flow site. -Doug Schnitzspahn

38 OUTDOOR RETAILER

/ May 2021

Photograph by Stefán Árni


http://www.arniandkinski.com http://www.flow.is

Outdoor Retailer - May 2021

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