Security Sales & Integration February 2023 - 27

multiples and no holdbacks and providing service excellence
to every one of their customers. With a vast offering of
smart security products and services, Alert 360 offers our
dealers a competitive advantage with the flexibility of builtin
support and customized service. "
- Jackie Schmidt, Director of Dealer Development
BRINKS HOME
Program: Brinks Home Partner
Programs
Focus: Residential & Small
Business; National
Year Founded: 1994 (as
Monitronics)
Phone & Website: (800) 5952059;
brinkshome.com
Program Website: brinkshome.com/partners
Benefits: Dedicated marketing support; accelerated
funding; customizable solutions to sell customers;
competitive multiples.
Participation Process: Background check.
Comment: " Brinks Home offers flexible partner programs
designed for security dealers, sales representatives, and
service companies. " - Gordon Johnson, V.P., Dealer Services
COPS MONITORING
Program: " Various "
Focus: Residential & Commercial
Accounts
Year Founded: N/A
Phone & Website: (800) 3672677;
copsmonitoring.com
Program Website: same
Benefits: COPS Monitoring/SecureNet bundle including
smart home interactive services, video and monitoring;
funding options with select providers offering aggressive
multiples, fast payments and range of credit score
qualifications; equipment through SS&Si offering
discounts from manufacturers like 2GIG, M2M Qolsys and
SecureNet.
Participation Process: COPS dealers automatically eligible
for all COPS dealer programs.
Comment: " Dealer programs will come and go. We believe
the most successful dealers vet more than just the program
and the multiples, but also the company that can best
support them in the long run, and who has their best
interests in mind rather than just their own. For more than 45
years, COPS has built our programs and relationships with a
singular mission: to help our dealers succeed. You can count
on COPS. " - Jim McMullen, President
GUARDIAN PROTECTION
Program: Guardian Protection
Authorized Dealer Program
Focus: Residential & Small
Business; Fla., Ind., Kan., Md.,
N.C., Ohio, Pa., S.C., Texas, Va.,
Western N.Y.
Year Founded: 1995
Number of Dealers in Program: 11
Phone & Website: (724) 741-3596; guardianprotection.com
Program Website: guardianprotection.com/become-a-dealer
Benefits: Competitive compensation plans with strong
multiples, aggressive sales incentives, revenue-sharing
opportunities; multiple go-to-market strategies include
traditional, selling only, bulk buy options.
Participation Process: Apply online; a rep will hold an initial
conversation, coordinate documentation for legal needs and
discuss commission structures.
Comment: " Professionalism, flexibility and a successful history
are what sets Guardian's program apart. If selected, the
likelihood of your success is heightened because Guardian
seeks out like-minded business partners with whom it
can support and partner in growth, entrepreneurship and
revenues. Dealer partners have the advantage of being able
to access two different operating platforms: a 'traditional'
one that lets a dealer sell and install accounts and one that
leverages Guardian's team of professional technicians to install
the accounts the dealer has sold. This ensures profitability as
dealers choose the option that they prefer. Some dealers use
both. " - Justin Demek, Authorized Dealer Program Director
Pull quote
here.
- Name Name, Company
NETWATCH NORTH
AMERICA
Program: Netwatch Channel
Partner Program
Focus: Commercial
Year Founded: 2018
Phone & Website: (857) 284-8009; netwatchusa.com
Program Website: nmccentral.com/netwatch-channelpartner-program
Benefits:
Netwatch Training Academy; site walk and design;
joint sales calls; system commissioning; marketing assistance;
lead generation.
Participation Process: Apply online.
Comment: " When you join the Netwatch Partner Program,
you can enhance your monitoring services portfolio and
offer your subscribers an exceptional new service -
Proactive Video Monitoring. For your customers, PVM is a
unique security solution that helps them deter threats and
stop crimes before they begin. PVM delivers an entirely
new source of recurring monthly revenue with no capital
investment. " - Justin Wilmas, President
securitysales.com
FEBRUARY 2023 Security Sales & Integration 27

http://www.guardianprotection.com http://www.guardianprotection.com/become-a-dealer http://www.brinkshome.com http://www.brinkshome.com/partners http://www.copsmonitoring.com http://www.netwatchusa.com http://www.nmccentral.com/netwatch-channel-partner-program http://www.nmccentral.com/netwatch-channel-partner-program http://www.securitysales.com

Security Sales & Integration February 2023

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