Security Sales July 2021 - 27

signed to provide subscription-based shared
video coverage of busy retail corridors in Savannah
as threat deterrence, forensic evidence
of unwanted activity and an element of community
policing through shared responsibility.
Armed with a stockroom full of IP cameras
and a tech team we had a responsibility to keep
busy, we installed cameras throughout the business
sector and provided free footage access to
the business community. This offered them the
peace of mind of having " eyes " on their business
during closure.
Though the pandemic did affect scDataCom's
revenue, we took the loss in stride and made
sure we used our time productively. And when
COVID-19 closures reduced our workload we
continued fulltime pay for all our staff for a period
of 12 weeks. When there was no fieldwork
for our technicians, we enrolled them in relevant
training and certification courses to provide
them paid hours and increased knowledge.
Kathleen Ford: The communication style we
used with our staff was crucial. It was essential
that they trusted us to pull out the essential
pieces of information from experts. In effect we
securitysales.com
were saying, 'Here's what we're asking of you. If
you don't feel safe doing it here are your alternatives.
We'll work with you.' And to a person
they showed up every time to every job.
Coaching Builds Teamwork
Ford: To realize our ambitious growth targets
for 2021 we have engaged the expertise of a
coach who has helped us draft our strategic
goals, set priorities, and create the results we
are seeking. This process has dramatically improved
our accountability for focusing on the
most important things that will create phenomenal
results for scDataCom.
Meyer: This business coach is guiding us
through the Rockefeller Habits Scaling Up
Program. We have formed a three-year plan to
grow our business quite aggressively and have
already rolled out several organizational changes,
including new roles and responsibilities and
process improvements.
We've promoted two field managers as well as
a service manager who now oversee the technical
teams and lead small to medium installations.
They report to a director of operations, who
JULY 2021 Security Sales & Integration 27
About a year after launching
scDataCom, Alaina Meyer (left)
reached out to her mother,
Kathleen Ford, to capitalize
on her decades of strategic
talents and leadership abilities.
Their success has allowed their
compelling story to supersede
gender references.
A new college
grad and a retired
army nurse
starting a security
company? What
could possibly go
wrong?
- Kathleen Ford

http://www.securitysales.com

Security Sales July 2021

Table of Contents for the Digital Edition of Security Sales July 2021

Security Sales July 2021 - Bellyband 1
Security Sales July 2021 - Bellyband 2
Security Sales July 2021 - Cover 1
Security Sales July 2021 - Cover 2
Security Sales July 2021 - 1
Security Sales July 2021 - 2
Security Sales July 2021 - 3
Security Sales July 2021 - 4
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Security Sales July 2021 - Cover 3
Security Sales July 2021 - Cover 4
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