Security Sales & Integration May 2023 - 8

INDUSTRY PULSE
IN DEPTH
LAS VEGAS - The
electronic security industry's
masses converged at the Venetian
Expo March 28-31 for what turned out
to be perhaps the busiest ISC West on record.
With its packed aisles and bustling
vendor booths, it appeared likely the industry's
largest and most important show
would register impressive attendance
numbers - and indeed when the official
tally was announced, the 27,000 security
pros at ISC West represented around a
7,000 increase as compared to 2022.
While foot traffic burned up the carpet
inside the convention center, outside the
venue showgoers received a chilly reception
as it was likely the coldest ISC West
on record with daytime temperatures in
the 50-60s and evenings dipping into the
40s. Regardless, spirits ran high amid an
energetic atmosphere that made it easy to
forget the past few years of pandemic-induced
doldrums. In fact, it seemed in
many cases manufacturers were making
up for lost time with a large quantity of
new introductions.
More than 650 exhibitors were on hand
to show their wares to dealers, integrators
and other practitioners eager to learn
about the latest products and build partnerships.
While video surveillance and
access control continued to dominate the
landscape of new launches and solution
enhancements, artificial intelligence was
definitely the most buzz-worthy technology
throughout. However, AI remains in its
preliminary stages as the market attempts
to grasp its capabilities and potential.
Evermore product enhancements and
expanded feature sets along with deeper
integrations were widespread, as were
greater access to remote device and systems
management. Along with those developments
were new designs to ease and
speed installations, more user-friendly
and aesthetically appealing user interfac8
Security
Sales & Integration MAY 2023
NEWS ANALYSIS RESEARCH PEOPLE
ISC West Delivers High Engagement,
Draws Big Attendance
The busy show floor at the Venetian Expo felt more like a prepandemic tradeshow.
es, and additional service opportunities
for dealers and integrators to build more
recurring revenue streams.
As usual, there were educational sessions,
keynotes, social activities and
awards surrounding the expo proceedings.
Among the latter was Security Sales
& Integration's SAMMY Awards and
Industry Hall of Fame inductions, and
the Security Industry Association's (SIA)
New Products & Solutions Awards.
The official post-show numbers found
that among the 27K total including exhibitors
at ISC West, the show drew over
18,000 attendees, an increase of 56.2%
from ISC West 2022. Additionally, this
year's show saw an 89.6% increase from
2022 for SIA Education@ISC session attendance
figures. On the whole, the expo
offered 85 educational sessions.
" This year's ISC West was a tremendous
success, as measured not only by the
strong show attendance but also in the
quality of the SIA Education@ISC programming
that was delivered, " says SIA
CEO Don Erickson. " The value of this
ISC West was seen also in the many meetings
and special events that allowed the
entire security ecosystem to come together
on important topics like school security,
standards development, cyber-physical
security, protection of critical infrastructure
and the growth of our industry's
workforce, " he adds. " The 2023 event reinforced
why ISC West is considered the
nation's premier security event. "
ISC West 2023 highlights, per SIA, included:
▶
A full roster of intriguing keynote
speakers: Theresa Payton, first
female White House CIO, technology
thought leader and cybersecurity
expert; Jim Mercurio, former
executive VP & general manager,
Levi's Stadium; John Bertsch, executive
director of Global Safety and
Security, IRONMAN Group; Joe
Monroe, chief of police, University
of Kentucky; and Alison Levine,
first American women's Everest
expedition team captain
▶ A redesigned Bridge, which came to
life for three days hosting sessions,
award ceremonies and networking
events
▶ Career Zone and Headshot studio,
new for 2023
It was announced that ISC West 2024
is set for April 9-12 once again at the Venetian
Expo in Las Vegas. ISC East 2023
will be held Nov. 14-16 at the Javits Center
in New York City.
securitysales.com
http://www.securitysales.com
Security Sales & Integration May 2023

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