ADVERTISEMENT FEATURE Do more with digital accounting Alexander Rosse was one of the fi rst fully digital and cloud-based accountancy and tax practices to operate in the UK A lexander Rosse was launched in 2009 by entrepreneurs who also happened to be chartered accountants. As chartered accountants, we believe we play a pivotal role in society and in helping shape our small global tech clients' ambitions. We understand our clients exist because of their passion and commitment to their purpose. We have therefore made it our mission to become the natural fi rm of choice for the small global tech and entrepreneurial client. We support our clients with our unique fi nanceas-a-service, which encompasses cloud bookkeeping and accounting (we are a leading Xero Platinum fi rm), statutory accounts, board and management reporting, tax advisory, corporate fi nance, advisory and wealth management. Our clients have raised well in excess of £100m in funding and saved well in excess of £10m in tax as a result of working with us. They also have the reassurance that we are regulated by the Institute of Chartered Accountants in England and Wales for a range of investment activities. Our values encompass integrity, which is at the heart of everything we do. We live and breathe it 24/7. We care about our environment, the communities we are part of and our biggest asset - our people.