Your Business Magazine 2022 - 212

What is a sporting team manager's hardest challenge?
Getting talented individuals to perform as a winning team.
Is your business any different? People are your highest cost,
and biggest risk. Can you manage the odds?
The world is rapidly changing but there
is one constant in business - you are only
as good as your people. A highly
motivated, integrated team of
appropriately talented employees will
always outperform a group of highly
talented individuals who are not
integrated, share common purpose,
and are mis-managed.
Management and HR teams all share
a common dilemma: how to attract
individuals with potential and ability at
a reasonable cost, and from this pool of
resource, create a high performing
workforce. This is particularly
challenging for small to medium sized
businesses where resources are limited,
and non-performance stands out.
The symptoms of a non-performing
workforce are easy to see, but not so the
underlying causes. This is where coaching
businesses such as Storm McQueen make
a game changing difference.
Like a Swiss watch, a business needs its
people to work efficiently together to
achieve the business's aims. But if the
teeth on a small cog are slightly
misaligned a watch starts to fail, friction
is caused, and permanent damage done.
Individual workers are like the
components of a fine watch.
Each must bring a certain level of skill, a
minimum degree of energy and
motivation, a fluidity in operation, and
the ability to harmonise with the other
workers, in order to contribute to a
performing team. Creating the
environment for this symbiosis to form
takes skill and patience.
Storm McQueen is the equivalent of
the horologist; we are driven to make
organisations work better. We focus on
the sum of the parts. We look beyond the
symptoms and focus on the causes.
This could be a manager who needs help
to balance their leadership skills. It could
be working with all individuals in the
team to address specific performance
issues. It could be working with
individuals who have potential but just
need a helping hand to get to the next
level.
" In today's climate where the
word 'coach' means so many
different things, it is
refreshing to find someone who
has experience and can deliver
on the promises they make. It
is rare to find someone with
the experience, the authenticity
and credibility that commands
you listen, learn and action. "
Rob Lambert. Sales Director, Nisbets
" Talking about, reflecting on,
and analysing behaviours, with
an informal conversation style,
proved for me to be a great
way to step back and see what
changes could be made, to have
the greatest impact both in a
professional capacity and
outside of work... and will
benefit for years to come, I
recommend Storm McQueen
to anyone that may be thinking
'why do I need a coach?'! "
Stacey Chalk HPE GM, Ingram Micro

Your Business Magazine 2022

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