R ETA I L M any events in British history - from the Industrial Revolution to the expansion of the empire - were driven by a desire to sell more things to more people. Even now, with the UK economy facing uncertain times, retail is one of the country's strongest sectors, generating around £368bn in 2017 and employing 2.9 million people. As shoppers, we're always on the lookout for bargains and the best value, and it can be just as fulfilling to be on the other side, creating, marketing and selling the deals that send customers home satisfied. The traditional entry point is as a store assistant, not least because you generally won't need formal qualifications. Other options are to take an apprenticeship or to complete a diploma or degree and join as a management trainee. JOBS & CAREERS /// 205