JobsAndCareersSpringIssue2017 - 54

THE
INTERVIEW
GUEST EDITOR SARAH WILLINGHAM
TELLS YOU HOW TO BAG THAT JOB

Research and preparation
It is the obvious one but it still amazes
me how many people turn up to an
interview unprepared. It is like in the
BBC's Dragons' Den (Sarah was an
investor in the last two series) when
someone comes in to pitch, doesn't know
their numbers and then wonders why
they get torn apart! Knowing a thing
or two about your potential employer
will help you in the interview and show
you are keen.
Look at its websites, know the
company's values and its target audience.
Have a look at their latest press releases
and do a Google search to see what
people are saying about them. This is
brilliant stuff to arm you with the
knowledge to tell them how you can
make a difference to their business and
5 4 /// J O B S & C A R E E R S

what you like about things they are
doing. It does no harm checking out
their competitors too. Taking the time
to learn more about them shows how
committed you are to getting the job.
I used to sit and write a mock
interview - imagining every single
question they could ask and thinking
through my answers. Also think about
your key messages - what three things
do you want to make sure they hear from

Questioning goes both ways so when
they ask if you have any questions, don't
appear disinterested. Make sure you
have something to ask, such as where
the company sees itself going in the next
five years or what it is like to work there
are pretty safe options.

Back your claims with examples
An employer doesn't just want to hear
you say that you can do the job, they

It amazes me how many people
turn up for interview unprepared
- make sure you aren't one of them
you - remember them and then find a
way of getting them into the interview.

Questions work both ways!
Consider the most likely questions that
you are going to be asked. This way you
are ready and won't get stuck for
something to say. The 'strengths and
weaknesses' style questions still get
churned out so having a unique and well
thought out response to these type of
stock questions can help you stand out.

want to know how you will perform in
this role and what makes you the best
person for the job. Go through the job
description and highlight the key
responsibilities of the role and then
prepare examples that demonstrate
your previous experience and bring them
up at interview. Knowing you've done
your homework and that your answers
relate to the role you're being interviewed
for will help you appear confident and
professional. For example, if the job is

Words: Sarah Willingham. Images: Will Ireland

G

etting an interview
in this fiercely
competitive jobs
market can be a
coup in itself.
Unless you want to
mess it up by being
underprepared, follow Sarah's tips and
you will have the advantage when you
walk through that door armed with a
big smile of confidence.



JobsAndCareersSpringIssue2017

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