Jobs and Careers Autumn 2019 - 82

S A L E S & M A R K ET I N G

No formal qualifications are
needed to work as a field
sales representative, but you
will be expected to have drive
and a passion to succeed
degree or higher national diploma in a
subject such as marketing, computing,
business, economics or maths.
How much can I earn? A typical starting
salary is between £15,000 and £20,000,
rising to between £25,000 and £50,000.

Field sales representative
This is a sales role based away from the
office, where you'll be sourcing customers
and maximising sales. Much of this could
involve cold calling - knocking on doors
or organising meetings at offices and
other organisations. There's a lot of travel
involved and you'll need to regularly
hit sales targets. You could move on to
regional sales manager and eventually
sales director with the right skills.
What qualifications do I need? No
formal qualifications are needed, but
you'll be expected to have drive and a
passion to succeed. Many companies will
offer sales training and strategies, but
you'll need to be able to work on your own
initiative and be a good team player. The
ability to lead meetings is a must, as well
as having excellent communication skills.
How much can I earn? Salaries are
between £20,000 and £40,000, with a
few roles earning as much as £60,000.

Sales executive
This role mainly involves selling
products to customers, by establishing
contacts and developing relationships,
and recommending solutions. You'll
also need to be good at identifying
business opportunities and pursuing
leads, as well as maintaining client
relationships, recommending product
improvements and analysing the
market. With experience, you could
move up to account manager, then
sales manager and regional manager.
What qualifications do I need?
You'll need to be highly motivated,
good at creating relationships
and negotiating, and be able to
meet sales targets as well as have
82 /// JOBS & CAREERS

good presentation and communication skills. Academic
qualifications aren't always necessary, but a background
in business or management would help.
How much can I earn? Basic salaries start in the
range of £20,000 to £30,000, rising to £100,000
at a senior level, with commission.

Marketing director
This is a senior role, where you'll be overseeing the entire
marketing department, evaluating and developing marketing
strategies, communicating the marketing plan and researching
demand for your products or services. Overall, you'll be
providing direction, guidance and leadership to the department,
and be involved in conferences and events. Following this,
you could become sales and marketing director, managing
director or chief executive officer of the company.
What qualifications do I need? A degree in business,
marketing or communications is essential, as well as a track
record in senior management roles, plus experience in
running marketing campaigns and project management.
How much can I earn? The average salary is
£65,000, rising to just over £100,000.

Find out more
* Association of Professional Sales
associationofprofessionalsales.com
* Chartered Institute of Marketing cim.co.uk
* Charter Selection charterselection.com
* Institute of Sales Management ismprofessional.com
http://www.associationofprofessionalsales.com http://cim.co.uk http://www.charterselection.com http://www.ismprofessional.com
Jobs and Careers Autumn 2019

Table of Contents for the Digital Edition of Jobs and Careers Autumn 2019
