Airport_Business_June-July_2019 - 14

CONCESSIONS
AUTHOR Nancy Knipp

THE RISE OF

Secondary Airports

As air travel increases, smaller airports need to
consider how they address customer needs.

SECONDARY AIRPORTS are thriving. In the past,
smaller airports meant secondary services and
facilities, but not today. Low-cost carriers (LLCs)
are streaming into secondary airports, and they're
buzzing with activity. That means more passengers
who need more spaces to relax and refresh
between flights. For LLCs that want to pamper
their passengers, shared use lounges are quickly
becoming the obvious solution.
In the next 20 years, passenger
demand for air travel is projected to
double. Already, the nation's primary
airports are clogged with traffic. In
response, domestic and international
LLCs are turning to secondary airports.
For instance, LLCs such as Norwegian
Air have added direct f lights from
the U.S. to Europe, operating out of
Oakland rather than San Francisco.
Southwest Airlines maintains hubs at
the smaller Dallas-Love Field, Houston
Hobby, and Chicago-Midway airports.
And a handful of new international
carriers are now f lying in to Mineta

ABOUT THE AUTHOR
NANCY KNIPP

Nancy Knipp is the Senior Vice President
at Airport Lounge Development.

San Jose International in California,
creating unprecedented growth at this
airport. Generally, secondary airports
offer lower landing fees, fuel costs and
shorter ground time between f lights.
Now that the traffic is there, these
airports must compete by offering a
passenger experience that are too good
to forget.
For passengers, secondary airports
offer a relaxed atmosphere with quick
access to parking and gates. Even more
important, secondary airports give
passengers direct and easy connectivity
to the 'last mile' of their journey. What
they haven't been providing is the same
quality lounge experience provided by
the larger airports, but that's changing. As
more and more LLCs fly into secondary
markets, they must find ways to compete
with each other, and providing premium
services to transiting passengers is a great
way to do just that.
However, it doesn't always make
financial sense to invest in a lounge open
to passengers from only one airline. For
most LLCs, shared independent lounges
are the ideal solution because they can

14 \ AIRPORTBUSINESS / JUNE/JULY 2019

serve a wider audience at a price point
consistent with their low cost positioning.
No membership required. Many credit
card companies offer lounge access
programs, and passengers can buy a day
pass at most independently operated
shared lounges. Thus, shared lounges are



Airport_Business_June-July_2019

Table of Contents for the Digital Edition of Airport_Business_June-July_2019

Inside the Fence
Industry Update
A Forward Look Into the Past
The Rise of Secondary Airports
Not Your Parents' Boarding Bridge
Find Success in Fuel Training
A Stream of New Revenue Management
Media Relations After an Accident: Are You Ready?
Airport Guru
Legal Matters
Product Focus
Airport_Business_June-July_2019 - 1
Airport_Business_June-July_2019 - 2
Airport_Business_June-July_2019 - 3
Airport_Business_June-July_2019 - 4
Airport_Business_June-July_2019 - 5
Airport_Business_June-July_2019 - Inside the Fence
Airport_Business_June-July_2019 - 7
Airport_Business_June-July_2019 - Industry Update
Airport_Business_June-July_2019 - 9
Airport_Business_June-July_2019 - A Forward Look Into the Past
Airport_Business_June-July_2019 - 11
Airport_Business_June-July_2019 - 12
Airport_Business_June-July_2019 - 13
Airport_Business_June-July_2019 - The Rise of Secondary Airports
Airport_Business_June-July_2019 - 15
Airport_Business_June-July_2019 - Not Your Parents' Boarding Bridge
Airport_Business_June-July_2019 - 17
Airport_Business_June-July_2019 - 18
Airport_Business_June-July_2019 - 19
Airport_Business_June-July_2019 - 20
Airport_Business_June-July_2019 - 21
Airport_Business_June-July_2019 - 22
Airport_Business_June-July_2019 - 23
Airport_Business_June-July_2019 - 24
Airport_Business_June-July_2019 - 25
Airport_Business_June-July_2019 - Find Success in Fuel Training
Airport_Business_June-July_2019 - 27
Airport_Business_June-July_2019 - 28
Airport_Business_June-July_2019 - 29
Airport_Business_June-July_2019 - A Stream of New Revenue Management
Airport_Business_June-July_2019 - 31
Airport_Business_June-July_2019 - 32
Airport_Business_June-July_2019 - 33
Airport_Business_June-July_2019 - Media Relations After an Accident: Are You Ready?
Airport_Business_June-July_2019 - 35
Airport_Business_June-July_2019 - Airport Guru
Airport_Business_June-July_2019 - 37
Airport_Business_June-July_2019 - Legal Matters
Airport_Business_June-July_2019 - 39
Airport_Business_June-July_2019 - Product Focus
Airport_Business_June-July_2019 - 41
Airport_Business_June-July_2019 - 42
Airport_Business_June-July_2019 - 43
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