Airport Business - 21

Touch,
re Travel

COVER STORY

Airports are speeding up touch-free technology
implementation due to the global pandemic.
AS THE world's busiest airport, Hartsfield-Jackson
Atlanta International Airport (ATL) has put a lot
of emphasis on data collection in recent years to
enhance the traveler experience.
Restroom cleanliness information
is one of the most valuable data points
for an airport when it comes to making
sure travelers are comfortable with the
facilities. ATL utilized touchscreens
placed outside of restrooms where
travelers could rate their experience
with the restroom and staff could
address maintenance issues in real time.
The COVID-19 pandem ic
created a new environment where
everyone is discouraged touching
common areas and items to halt
the spread of the virus. This
means airports like ATL must look
at touchless options if they still want
feedback.
Steve Mayers, airport director/
customer exper ience and A DA
coordinator for ATL said they work

with Avius to pilot Gestures, a touchless
AI-powered thumbs up/thumbs down
survey experience.
" You have the option of still touching
the device or going touchless, " he said.
" It's a simple upgrade to the software.
Everything is already within the device
you're using. "
To engage with Gestures, customers
stand in front of a kiosk terminal, show
a thumbs up for a good experience or
a thumbs down to report a negative
experience. Gestures can also be used
for a series of yes/no questions.
Travelers can a lso use the
SmartCode feature to begin the survey
on their own device.
Ben Story, CEO of Avius, said the
company knew it needed to investigate
touch-free options once the pandemic

took hold. Gestures needed to be simple
and respect the privacy of travelers.
The f ront-facing camera is
permanently scanning the feed for
recognized gestures like thumbs up or
down. It uses machine-learning so it can
detect different kinds of thumbs up or
gestures.
" We try to make the leaving of
feedback simple and not try to slow
down someone's day, " he said. " We
wanted to give passengers a chance to
give feedback and not worry about the
cleanliness of the screen or if they just
witnessed a passenger in front of them
go to the restroom and not wash their
hands and touch the device, it was a
concern. "
A lot of the traveling public has
not avoided touching the feedback



Airport Business

Table of Contents for the Digital Edition of Airport Business

Inside the Fence: Once in a Lifetime
Industry Update
Hindsight is 20/20
Remote Airport Deploys Open Platform Video to Monitor Facilities, Secure Operations, Connect wth Clients
Airport Guru: General Aviation Airports: A National Asset
Mitigating Public Safety Risks – Let's Fly Again!
Contact Tracing and COVID-19 Technology Best Practices
Cover Story: Less Touch, More Travel
Taking to the Sky in 2021
Are We Over Disinfecting Airports?
Airport Security in the Age of COVID
The New Norms of Aviation Catering
Safe and Secure Travel in the Age of COVID
Legal Matters: Single FBO Airports: Is There an Impermissible Exclusive Right? What Can You Do About It?
Product Profile: A Customizable Fueling Experience
Airport Business - 1
Airport Business - 2
Airport Business - 3
Airport Business - 4
Airport Business - Inside the Fence: Once in a Lifetime
Airport Business - Industry Update
Airport Business - 7
Airport Business - 8
Airport Business - 9
Airport Business - Hindsight is 20/20
Airport Business - 11
Airport Business - Remote Airport Deploys Open Platform Video to Monitor Facilities, Secure Operations, Connect wth Clients
Airport Business - 13
Airport Business - Airport Guru: General Aviation Airports: A National Asset
Airport Business - 15
Airport Business - Mitigating Public Safety Risks – Let's Fly Again!
Airport Business - 17
Airport Business - Contact Tracing and COVID-19 Technology Best Practices
Airport Business - 19
Airport Business - Cover Story: Less Touch, More Travel
Airport Business - 21
Airport Business - 22
Airport Business - 23
Airport Business - 24
Airport Business - Taking to the Sky in 2021
Airport Business - Are We Over Disinfecting Airports?
Airport Business - 27
Airport Business - Airport Security in the Age of COVID
Airport Business - 29
Airport Business - The New Norms of Aviation Catering
Airport Business - 31
Airport Business - 32
Airport Business - 33
Airport Business - Safe and Secure Travel in the Age of COVID
Airport Business - 35
Airport Business - 36
Airport Business - 37
Airport Business - Legal Matters: Single FBO Airports: Is There an Impermissible Exclusive Right? What Can You Do About It?
Airport Business - 39
Airport Business - Product Profile: A Customizable Fueling Experience
Airport Business - 41
Airport Business - 42
Airport Business - 43
Airport Business - 44
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