November 2022 - 20

I ND I V I D UA L S
Bunny Proof
Si Rawls
Vice President, Inside Sales
Cantaloupe Inc.
Bunny Proof is responsible for a team
that works closely to support smaller
vending operators. In her 12 years at Cantaloupe,
she has built up a successful inside sales team and
established industry relationships with thousands
of vending operators. Proof inherently understands
the small, independent operator. She knows what
questions they have when they first start out in the
industry. She knows their biggest concerns about
capital investment to grow their businesses. She
knows what their day-to-day routine looks like,
whether they're operating as a part-time or full-time
business. And she knows all of this because she's
constantly talking to them, answering questions,
giving advice, and helping them grow. In some ways,
she operates as a one-woman support rep when
someone needs troubleshooting help on a Cantaloupe
device. Her participation gives operators a direct
line of support to Cantaloupe when they need it and
overall strengthens the small operator community.
Co-founder/COO
OCSB Emerging Brands Group
Si Rawls has been in the industry for more
than 23 years, with experience as an
operator, distributor, sales, manufacturing and now as a
business owner with OCSB. He seeks to understand the
needs of the brands and customers, and he can quickly
develop plans of action that bring the two together. Rawls
has developed a unique, data-driven process that allows
both brands coming into the channel and underperforming
brands already in the channel to develop a focused go-to
market strategy with a clear path to ROI. The process has
proven to be repeatable and effective in shortening the
sales cycle for brands that are looking to scale.
Jonathan Raye
Operations Specialist
Gimme
As an operations specialist at Gimme,
Jonathan Raye has established an
extremely high rating from Gimme's customers. He
is determined to keep the Gimme standards high,
delivering on the commitment to 24/7 customer
support, and he has played a critical role in
Gimme's sustained growth. Raye has a passion for
new technology and is applying his skills to make
technology in vending better. He says his ability to
empathize with customers comes from his previous
work in the healthcare industry where he learned
that it was essential to put himself in clients' shoes to
best ease their frustrations. Raye has an electrical/
computer engineering technology AAS degree
from Chattahoochee Technical College and studies
engineering in his free time.
Marc Rosset
President
Professional Vending Consultants Inc.
Marc Rosset is founder and president
of Professional Vending Consultants, a
specialized intermediary for acquisitions of convenience
services operations. He is tasked by both buyer and seller to
figure out the most realistic price, terms and conditions that
will result in a smoother win-win transaction and transition
of assets. PVC has represented more than 310 transactions
with gross sales value of over $900 million since 1993.
Rosset has played a key role in helping to establish industryrecognized
guidelines for the value of operations in the
industry. Employing extreme confidentiality, his involvement
concerns not only price and terms but also in overseeing
due diligence, contracts and final transition to help eliminate
many of the misunderstandings and pitfalls that can happen
in an acquisition between competitors.
20 Automatic Merchandiser * November 2022
November 2022

Table of Contents for the Digital Edition of November 2022
