Automatic Merchandiser - 13

Trends show that the most popular type of plant-based
creamer is almond milk followed closely by soy and
coconut milks."
Patricia Poole. Nestlé Professional's business leader for creamers

PLANT-BASED MOMENTUM

Vanilla Caramel, Italian Sweet Crème
and Irish Crème follow closely
behind. The company's seasonal fall
and winter flavors - Pumpkin Spice
and Peppermint Mocha - are the
next biggest sellers.
Nestlé Professional's newest flavor
is Snickers®, which captures the peanut and chocolate indulgence of the
iconic Mars, Inc. candy bar in singleserve tubs that launched in OCS in
November 2019 to much fanfare.
Plans are in the works to follow with
other co-branded licensed creamer
products with Mars, Inc. following
this success.

One of the biggest trends in the hot
beverage market that's continued to
gain traction in OCS over the past few
years is plant-based creamers, now a
go-to lightener at coffeehouses and at
home, with a plethora of options lining the supermarket shelves.
Concerns surrounding health, sustainability and animal welfare are fueling the plant-based movement, which
is increasingly mainstream. In fact,
a recent consumer survey by market
research firm NPD Group revealed
that the majority of consumers (90%)
that purchase plant-based alternatives
to meat and dairy are not vegetarian
or vegan. According to research firm
Datassential, more than half of today's
creamer users add plant-based milk or
creamer to their coffee, underscoring
the opportunity not to be overlooked
in accommodating these consumers
in the workplace.
"Trends show that the most
popular type of plant-based creamer
is almond milk followed closely by
soy and coconut milks," according to
Nestlé Professional's business leader
for creamers, Patricia Poole. "However, there is recent consumer interest
in trying oat milk; we believe oat milk
is an innovation that will see a lot of
growth over the next few years."
Nestlé Professional introduced
its first plant-based Coffee mate
offering for the out-of-home market
- almond milk creamer in a pump
bottle - in November 2019. But with
the COVID-19 shutdown, it didn't

have a chance to gain traction, so
it's now set to relaunch in September. Poole also said to stay tuned for
additional plant-based products that
are in development for single-serve,
portion-control usage.
The plant-based movement
became so pronounced three years
ago that it drove Elmhurst® 1925,
based in Elma, N.Y., to completely
shutter its 90-year-old dairy operations and reinvent itself with a
new line of milks made from nuts,
grains and seeds. Its process ensures
maximum nutritional and functional
benefits, with simple, clean ingredients and no added gums, emulsifiers
or oils. With deep roots in dairy, the
company noticed that missing in the
market was a plant-based creamer
optimized for coffee.
"People were using whatever
plant milk was available," recalled
Heba Mahmoud, Elmhurst's vice
president of marketing. "It diluted
the coffee and made it lose flavor,
and the milk separated."
Elmhurst filled that void by
creating Elmhurst 1925 Barista Editions creamers in 32-oz. oat, hemp
and almond varieties. These barista
plant-milks are formulated to steam
to a perfect foam for lattes or cappuccinos or be poured into hot or iced
coffee. Each variety delivers its own
flavor and nutritional benefits. Hemp
is considered an excellent source of
Omega-3 ALA; oat provides 16g of
whole grain per serving; and almond
contains 3g of protein per serving.

September 2020 * VendingMarketWatch.com

13


http://www.VendingMarketWatch.com

Automatic Merchandiser

Table of Contents for the Digital Edition of Automatic Merchandiser

Editor's Note: Looking Back to Look Forward
Industry News
OCS Update: Five Ways to Survive
Stirring It Up
Snack Attack
2019: A New High for OCS
Social Hubs
Dependable Vending: More Than Just a Name
Classifieds
Automatic Merchandiser - 1
Automatic Merchandiser - 2
Automatic Merchandiser - 3
Automatic Merchandiser - 4
Automatic Merchandiser - 5
Automatic Merchandiser - Editor's Note: Looking Back to Look Forward
Automatic Merchandiser - 7
Automatic Merchandiser - Industry News
Automatic Merchandiser - 9
Automatic Merchandiser - OCS Update: Five Ways to Survive
Automatic Merchandiser - 11
Automatic Merchandiser - Stirring It Up
Automatic Merchandiser - 13
Automatic Merchandiser - 14
Automatic Merchandiser - 15
Automatic Merchandiser - Snack Attack
Automatic Merchandiser - 17
Automatic Merchandiser - 18
Automatic Merchandiser - 19
Automatic Merchandiser - 2019: A New High for OCS
Automatic Merchandiser - 21
Automatic Merchandiser - 22
Automatic Merchandiser - 23
Automatic Merchandiser - 24
Automatic Merchandiser - 25
Automatic Merchandiser - 26
Automatic Merchandiser - Social Hubs
Automatic Merchandiser - Dependable Vending: More Than Just a Name
Automatic Merchandiser - 29
Automatic Merchandiser - 30
Automatic Merchandiser - 31
Automatic Merchandiser - 32
Automatic Merchandiser - 33
Automatic Merchandiser - 34
Automatic Merchandiser - 35
Automatic Merchandiser - 36
Automatic Merchandiser - Classifieds
Automatic Merchandiser - 38
Automatic Merchandiser - 39
Automatic Merchandiser - 40
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https://www.nxtbook.com/endeavor/automaticmerchandiser/Automatic_Merchandiser_February-March_2020
https://www.nxtbook.com/endeavor/automaticmerchandiser/december2019
https://www.nxtbook.com/endeavor/automaticmerchandiser/octobernovember2019
https://www.nxtbook.com/endeavor/automaticmerchandiser/september2019
https://www.nxtbook.com/endeavor/automaticmerchandiser/august2019
https://www.nxtbook.com/endeavor/automaticmerchandiser/junejuly2019
https://www.nxtbook.com/endeavor/automaticmerchandiser/april2019
https://www.nxtbook.com/endeavor/automaticmerchandiser/februarymarch2019
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