august2021 - 4

EDITOR'S NOTE
Published by Endeavor Business Media, LLC
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Keep holding on
T
his month's cover story
is all about the influx of
TPMS issues at
repair
AMANDA SILLIKER
EDITOR
asilliker@
endeavorb2b.com
shops. Customers are holding
on to their cars longer and seeing
the sensors reach the end of their
maximum 10-year lifespan (see
page 35). But why are people
holding on to their vehicles for
so long?
Of course there's the argument
that it's because of the pandemic
and people are not driving
as much, so why would they need
a new car? But is there something
more to it? Are we holding
on to our vehicles because they
are filled with great memories
from road trips with friends and
family and they provide some
much-needed familiarity in these
uncertain times?
Having just spent the long
weekend unpacking into my new
home, I came across many items
that I have been holding on to for
too long, but I just can't let go. Some
things hold sentimental value and
I can't imagine getting rid of, such
as my late grandfather's favorite
baseball cap, but other items are
a head-scratcher as to why I keep
them, such as a Slap-Chop I got at
a Christmas gift exchange. What
have you been holding on to for
too long? Is it a particular tool that
hasn't sold yet, but you are certain
it will soon? Is it your old truck
that is likely due for an upgrade but
you just can't part with it? Or is it a
personal item that is just collecting
dust in your closet but you can't
seem to let it go? While we might
all have different reasons for holding
on too long, or not ever really
Printed in the U.S. Volume 29, Number 7; August 2021
EXECUTIVE VICE PRESIDENT - TRANSPORTATION
Reggie Lawrence
Why can't we just let go of certain items,
whether it be our cars, trucks, or a Slap-Chop?
know ourselves why we can't part
with something, I say it's a great
trend for the mobile tool dealer
business - older cars need more
service, which means technicians
need more tools. The challenge it
may pose for mobile tool dealers,
however, is you may have those
customers who just don't want to
part with their favorite old tools.
If that happens to you, take a look
at Alan Sipe's column on page 46
about learning how to sell to individual
personality types for some
sage advice. We are including a
couple of sales tips from Sipe in
our bi-weekly Professional Distributor
newsletter because his
expertise and insights are sure
to help ramp up your business. If
you are not on our e-news mailing
list, make sure to click on the
" subscribe " button at vehicleservicepros.com
and select the newsletters
that are of the most interest
to you.
Also in this issue, we are
announcing the winners of our
annual Innovation Awards whose
stand-out products increase a
technician's productivity on the
job. Congratulations to all the winners!
(See page 18.)
In his Diagnostic Tech column
on page 40, Scott Brown explores
the pros and cons of both OEM
and aftermarket scan tools, and
this month's Driving Sales section
(page 48) is all about shop equipment
and tool storage. Perhaps it's
time to convince a customer to say
goodbye to his old toolbox and get
a brand new big-time box, worthy
of appearing in the pages of PTEN
magazine!
4 Professional Distributor I August 2021 I VehicleServicePros.com
RLawrence@EndeavorB2B.com
VP/GROUP PUBLISHER, ENDEAVOR VEHICLE REPAIR GROUP
Kylie Hirko 630-253-4034 Kylie@VehicleServicePros.com
EDITORIAL DIRECTOR Krista McNamara
801-590-7920 KMcNamara@EndeavorB2B.com
EDITOR Amanda Silliker
ASilliker@EndeavorB2B.com
ASSOCIATE EDITOR Emily Markham
920-234-6359 Emily@VehicleServicePros.com
ASSOCIATE EDITOR Kayla Oschmann
920-563-1764 Kayla@VehicleServicePros.com
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august2021

Table of Contents for the Digital Edition of august2021
