Dentaltown July 2014 - (Page 22)
continuing education
update
What's New in Continuing Education?
For those of us in the United States, our Fourth
of July holiday is now over and it's and time to
(reluctantly) get back to work.
Remember though, that our CE is viewable on
iPads and other portable devices, so pour yourself a
cold beverage, sit outside and learn!
There have been new additions to Dentaltown's
CE courses in the last couple of weeks:
Clinical Assessment of Tack & Wave
Veneer Cementation
by David S. Hornbrook, DDS, FAACD
One of the most stressful things we do in dentistry is the try-in and cementation of multiple
veneers. There are huge expectations for ourselves
and from our patients, including whether all the
restorations will seat correctly, will they all match,
or will there be any contamination or bleeding-
all of which add to the stress. The last thing we
need is for the actual cementation process, try-in,
and veneer and tooth preparation protocol to
bring more stress upon us.
Dr. David Hornbrook has mentored thousands of clinicians throughout the world on correct utilization of veneer adhesive systems and has
created an efficient and predictable technique for
bonding in anterior restorations called the "Tack
& Wave" technique. This protocol is currently
being taught at most of the major teaching centers
and most post-graduate university programs. Join
Hornbrook as he discusses veneer try-in and selection of cements, adjustment of the ceramic during
try-in, state-of-the-art adhesive systems, selection
of cements, and proper finishing
and polishing techniques. The
use of the AMSA injection for
obtaining anesthesia for maxillary anterior teeth without lip
anesthesia for predictable evaluation of the new smile by the
patient before cementation is
also covered.
by Howard M. Goldstein, DMD, Director of Continuing Education
22
JULY 2014 » dentaltown.com
The 180-Degree Dental Journey:
Part Five: Marketing Strategies
by Michael Abernathy, DDS
New patients are the fuel for success. An effective
marketing campaign ensures that success. Marketing
should be driven by the demographics of your area
along with your practice style. Keep in mind that consumers vote with their feet, and if you have plateaued,
you are not meeting their needs. This program takes you
from philosophy to the nuts and bolts of a successful
marketing campaign. You will see how to structure a
marketing strategy from planning to execution with real
examples of each type of marketing, along with the statistics to support what type of results you should expect.
From budget and case average to structuring a
comprehensive step-by-step marketing program, you
will learn it all. As dentists we're never given the correct
tools to manage and promote a business. This course
will give you "nothing but meat" to-do lists of hundreds of marketing strategies. Nothing will affect
change like unlimited new patients and this module
guarantees that you will have everything you need to
become the master of successfully getting patients to
call your office for appointments. This is part five of a
six-part series that, as a whole, gives you every step to
thrive in dentistry in any location or economy. For a
limited time, this CE course is available for $18.
How Periodontal Soft Tissue Grafting
Will Enhance your Restorative Results
by James Kohner, DDS
This course covers methods, limitations and benefits of both aesthetic and functional crown lengthening. Whether you do it yourself or refer out, you will
leave with a better understanding of these principles to
help patients enjoy better results. The course emphasizes decision making for a variety of case types to facilitate comprehensive clinical treatment planning. Learn
how to make diagnostic decisions from X-rays alone,
and understand how biologic width impacts your every
decision related to crown preparation and impression
taking. Discussion will include issues like red or sore
http://www.dentaltown.com/Dentaltown/OnlineCE.aspx?action=DETAILS&cid=400
http://www.dentaltown.com/Dentaltown/OnlineCE.aspx?action=DETAILS&cid=393
http://www.dentaltown.com/Dentaltown/OnlineCE.aspx?action=DETAILS&cid=415
http://www.dentaltown.com
Table of Contents for the Digital Edition of Dentaltown July 2014
Dentaltown.com Highlights
Howard Speaks: Why Two Out of Three Cavities Go Untreated
Professional Courtesy: Appsolutely Amazing
Continuing Education Update
Ethical Dilemma: Don’t Underestimate the Embezzler
Money Versus Doctor
Full Arch Reconstruction
New Technique Ideas Please!
What is Normal in Terms of Transition from One Dentist to Another?
Open Sinus Lift
Look Before You Leap: Lessons from the Field
A Tale of Inherited Problems
Retire in Practice
You Should Know: Diashine
Townie Choice Awards Product Showcase
Product/Service Extras
Dentaltown Research: Periodontics, Product/Service Extra
Continuing Education: Oral Cancer in the Dental Office
What’s on Your Tray?
Ad Index
Product Profile: Synergy Dental Partners
Perio Reports
Perio Program Series—Step 3: Create a Plan
Dentally Incorrect
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