Dentaltown march 2016 - (Page 88)

women in dentistry special section In the Vanguard: A Q&A with Ivoclar Vivadent's Sarah Anders by Dentaltown Staff Dentaltown interviewed Sarah Anders, Ivoclar Vivadent's recently promoted chief operating officer and senior vice president of North American sales, about her successes and the inevitable challenges she has faced in the dental industry. Anders is no stranger to the business. Over the past 20 years she's held positions in sales, marketing and continuing education with major dental materials What is your favorite memory from your career in dentistry so far? Anders: Through my career I have been truly blessed to experience dentistry through strong relationships with colleagues and industry leaders from around the world. It is hard to pick one favorite memory; however, I can share an experience that was a turning point for me. It gave me a clear perspective on what we can achieve every day through our efforts and with our passion for dentistry. About 12 years ago, I was heading up a unique marketing campaign that connected patients, their dentists and their dental technicians. We captured personal stories of patients who had restored their smiles with IPS Empress. We spent a weekend with this incredible group of patients from all walks of life, along with their dental professionals. For them, restoring their smile was not about cosmetics, but rather it was about confidence, self-esteem, their careers, and most importantly, their families. To personally see individuals share 88 MARCH 2016 // dentaltown.com manufacturers. She has a Bachelor of Science degree in biochemistry and a master's in business administration. When she's not working, Anders enjoys spending quality time with her husband and children. They enjoy running, hiking, swimming and water skiing. Read on to learn more about this influential woman in dentistry. their emotions about how dentistry did more than just restore their smile, but rather restored their life, was inspirational. This was life changing for me, and a turning point in understanding the "why" of what we do. As a profession, dentistry has a profound impact on people's lives, and it is both an honor and a privilege to be a part of it. What have been some of the challenges, and the solutions you have found, while working in a predominantly male industry? In many ways it's about perspective. I believe individuals need to look critically at their own skill set, knowledge base and experience to define their personal point of differentiation. I worked hard to build a career that offered me diverse experience from sales, sales training, clinical education and marketing. My experience has spanned multiple segments of the dental space. Looking back, I realize that most of this time was spent in male-dominated environments; however, I never really looked at it this way at the time. I ensured that what I brought to the table was knowledge, professionalism, ideas and an energy to drive positive results. As my career has progressed, I have been more cognizant and more aware of the impact this gender difference may have. Furthermore, I have recognized that my strong foundation of past successes is enhanced by my unique perspective as a female leader. I focus on taking a biggerpicture view, listening to area experts, and trying to develop people and teams such that their unique personal points of differentiation can accelerate results. There are more women in all aspects of the dental profession than ever before. How has this influenced the profession, and in what ways will it continue to influence the future? It is true we are seeing more women choose dentistry as a career- as dentists, dental technicians and in http://www.dentaltown.com

Table of Contents for the Digital Edition of Dentaltown march 2016

On Dentaltown.com
HOWARD SPEAKS: Do Your Employees Feel Safe?
PROFESSIONAL COURTESY: Wonder Women in Dentistry
Continuing Education Update
SECOND OPINION: Pedonomics and the Affordable Care Act: Emerging Economic Impacts That Can Propel Your Practice
Industry News
Rod’s Incredible Perio Protocol: The Remix!
Assistance with Provisional Fabrications
Transitioning with a DSO: How it Works
Function and Esthetics of Lithium Disilicate Restorations
What Happens if You’re Not There?
The Role of CBCT Imaging in Dentistry
Why Your Site Must Be Mobile-Ready in 2016
Make Lower Denture for Existing Upper Denture?
Product Profi le: AMD Lasers
Women in Dentistry: INTRODUCTION: FACING CHANGE
GIVING SURVIVORS A REASON TO SMILE
WOMEN IN THE BOARDROOM
“DEAR DENTIST...”
FROM REFUGEE TO RENAISSANCE WOMAN
IN THE VANGUARD
WHEN IT’S YOUR CIRCUS
CECILIA MESCAIN
Product Profi le: Schick
Implant Maintenance Protocol
The New Force in Dental Marketing
Product Profi le: OCO Biomedical
Practice Solutions: Perio Protect
Ad Index
Product Profile: Integrated Dental Systems
New Products
You Should Know: Kallpod Health
Poll
CONTINUING EDUCATION: An Observation on the Superiority of Articaine versus Lidocaine in Dental Anesthesia
Dentally Incorrect

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