Dentaltown November 2017 - 26

industry
news

Microcopy's Continues NeoDrys 'Pink to Make You Think' Campaign
Microcopy is supporting Breast Cancer Awareness Month with its 2017 "Pink
to Make You Think" campaign. One of the company's products, NeoDrys, will be
produced in pink from October through December to raise breast cancer awareness.
As part of this campaign, Microcopy will donate a portion of the proceeds
from all pink NeoDrys sales to the American Cancer Society. The campaign is
in its third year.
Breast cancer is the most common cancer among women worldwide, according
to the World Health Organization. In the U.S., one in eight women will be
diagnosed with cancer in her lifetime. Microcopy supports breast cancer research
in hopes of discovering new forms of treatment, identifying methods for prevention
and, one day, finding a cure.
For more information, visit microcopydental.com/neodrys or call 800-235-1863.

Industry News
Information in this section is culled from releases that were delivered to
news@farranmedia.com. All material is subject to editing and space availability.

CRET Opens Latest Innovation Center at WVU Dental School
West Virginia University (WVU) School of Dentistry and the Center for
Research and Education in Technology (CRET) opened the CRET Innovation
Center on Sept. 21. The new dental clinic allows fourth-year students to learn
the latest in dental digital technologies while providing oral health care to West
Virginians.
The new center is one of three U.S. dental centers that CRET has opened in
collaboration with academic institutions. CRET also opened centers at the Loma
Linda University School of Dentistry and the University of Missouri Kansas
City's School of Dentistry.
Founded in 2004, CRET is a nonprofit association of dental industry
leaders that partners with academic institutions to develop technology education
programs for dental students and residents and dental faculty with the aim of
promoting knowledge and competency in the industries' latest technologies while
providing quality oral care.
The CRET Innovation Center at WVU's School of Dentistry was designed
jointly by CRET and WVU to resemble a fully functional private dental
office. Because it is located within the dental school, the center will provide
dental students with critical practice management experience in addition to
technology training.

26

NOVEMBER 2017 // dentaltown.com

ProSites Launches
New Product Suite
ProSites, a dental website
design and online marketing
provider, recently launched a
new product suite that blends
the latest tools in digital
patient onboarding, secure
communications and analytics,
which will enable doctors to
deliver a better patient experience.
The ProSites Premier product
suite is now available to all dental
offices nationwide. It includes a
personalized HTTPS website for
enhanced security and usability, a
patient portal with digital patient
onboarding forms, secure email
and call tracking to help dental
offices understand the return
on investment from their online
marketing efforts.
Since 2003, ProSites has
provided dental website design
and online marketing services
to thousands of practices. The
company's comprehensive suite
of online marketing solutions
includes website design, search
engine optimization, pay-perclick advertising, automated
patient communications and
social media management. The
company's award-winning designs
and customer service earned it
recognition on the Inc. 5000
list of America's fastest-growing
private companies five times.
For more information, call
888-932-3644.
http://www.microcopydental.com/neodrys http://www.dentaltown.com
Table of Contents for the Digital Edition of Dentaltown November 2017
