Team Effort Improving staff performance improves practice ould it surprise you to know that 9 out of 10 dentists aren't satisfied with their team's performance in the practice? This was one of the most startling findings from our surveys of practice performance. A couple of reasons this is alarming: * The level of success in a practice is highly dependent on how engaged the staff members are. * This is something where we as business owners have complete control. If we aren't satisfied, it's very likely our fault. To illustrate how the level of success in your practice is highly dependent on how engaged your staff members are, let's walk through a new patient's experience. Think of all the checkpoints patients reach 94 JUNE 2019 // dentaltown.com where they make judgment calls about you, your office and your team: 1. Marketing pieces, online reviews, website. 2. First phone call. 3. Walking in the door for the first time. 4. Talking with staffers at the front desk. 5. Office ambience: Is it updated? Warm? Friendly? Cheerful? 6. Speaking with assistants and hygienists. 7. Dental exam. 8. Treatment presentation. 9. Financial arrangements. 10. Scheduling.http://www.dentaltown.com