in this issue: contents 64 2021 Townie Choice Awards: Our complete list of winners After Townies cast their ballots for their favorite dental services and products, we tallied the results. Now it's time to announce the winners of the 2021 Townie Choice Awards! Departments 14 16 57 10 | Howard Speaks MAKE A DIFFERENT KIND OF 5-YEAR PLAN Continuing Education Update Dentaltown founder Dr. Howard Farran explains why all of your treatment plans should consist of work that's capable of lasting at least fi ve years. Dentaltown founder Dr. Howard Farran explains why all of your treatment plans Poll: Clinical Technology 12 | Professional Courtesy THE PPO PAY CUT Ad Index 4 DECEMBER 2021 // dentaltown.com As the new year comes to an end, Dentaltown editorial director Dr. Thomas Giacobbi shares how he plans to deal with increased overhead in 2022-starting with dropping one or more of the four PPOs he participates in. COVER PHOTOGRAPHY: ALIZA BARANhttp://www.dentaltown.com