Orthotown July/August 2013 - (Page 50)
you should know // feature
You Should Know:
Orthotown Magazine chats with Reid Simmons, one of the founders of practice management company
Cloud9Ortho, about how the company is changing the way orthodontists practice.
How did you get started in the orthodontic field?
Reid Simmons: After graduating from Georgia Tech, I
worked for NCR for 11 years selling computers and was
National Sales Manager for Large Computers when I left.
In 1982, a life-long friend, Dr. Jim Davis, wanted me to
attend the AAO with him and evaluate the computer systems because “everyone is talking about computers.” We
visited the 10 companies that were exhibiting and not one
of them met even one of his needs.
We sat at a table above the exhibit hall and – literally –
came up with the idea for Orthotrac on a napkin. Four
50
JULY / AUGUST 2013 // orthotown.com
months later, we were scheduling, billing, filing insurance
and checking out patients in his office. I stayed after all the
mergers until 2004, “retired” to the Florida Panhandle, and
have started or been involved with nine businesses and
banks since then. I spent 18 months as a consultant to tops,
then joined some of my former employees as owners of
Cloud9Ortho in 2011.
What does Cloud9Ortho do to help orthodontists?
Simmons: Cloud9Ortho has a very experienced team
that is working to change the practice management industry.
http://www.orthotown.com
Table of Contents for the Digital Edition of Orthotown July/August 2013
Introducing the Townie Choice Awards
Knowledge: Change Management’s Best Friend
Efficiency of Advanced Digital Technology for Orthodontic Treatment
The Challenges of Providing Low-income Children with Access to Orthodontic Care
Accelerated Tooth Movement Technology
Playing the Charity Card
One Full-time Employee per $200,000 Collections?
Pros and Cons of .022 Versus .018 Slot Braces
Orthotown.com Highlights
Wired for Success: What Makes a Great Treatment Coordinator?
You Should Know: Cloud9Ortho
You Should Know: Embrace Smiles
You Should Know: Forestadent (an update)
New Products
Ad Index
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