Orthotown August 2016 - (Page 12)

embrace progress // column So Just Whose Patient Is It? by Daniel Grob, DDS, MS, editorial director, Orthotown magazine M More than 25 years ago, my business partner went to an AAO luncheon attended by many of the trustees and other notables. Concerned at the time about the intrusion of non-orthodontists into our specialty, he had the nerve to stand and suggest that it may be time for us as a specialty to go it alone. During that tumultuous period, pedodontists were offering orthodontics by performing Phase I treatment, collecting most of the insurance and then referring patients to orthodontists for the braces to "finish the job." You can imagine how the patients welcomed those referrals! Some general dentists were enrolled in light-wire courses and of course our extraction protocols were the "cause" of TMD because, after all, orthodontists "didn't care" what happened to their patients' TMJ. In other words, just like there are optometrists and ophthalmologists, as well as chiropractors and medical doctors, perhaps orthodontists should declare themselves a separate medical specialty, independent of dentistry. The thought process went like this: All patients need a general dentist. If patients are seen by an orthodontist, a referral most likely would have to be made to a dentist. Everybody wins! But my business partner's suggestion never left the room. Arguments for maintaining the status quo included questions and statements such as: * Where would we get referrals? * What about cleft-palate patients and others needing medically necessary treatment? * If you just do good work, you'll do well! * It would take years to re-educate and reposition ourselves. * What would we do without the American Dental Association? What have we learned? Now, 25 years later-and after decades of anxiety, loss of patients, and spending countless millions of dollars educating the public for its own good (after all, we went to school longer!)-can we say that our leaders were correct to maintain the course? Continued on p. 14 12 JULY / AUGUST 2016 // orthotown.com http://www.orthotown.com

Table of Contents for the Digital Edition of Orthotown August 2016

Orthotown.com Highlights
Embrace Progress: So Just Whose Patient Is It?
Industry News
A Challenging Case, Need Any Advice Please
Help With a Case, Please
What’s On Your Tray? Tray for Bonding Brackets
Poll
Fantastic Voyage: Take a trip though the research and development process of orthodontic appliances
A New Dimension in Printing: A comprehensive look at 3-D printers
The Road to Greatness: Follow these fi ve steps to build an outstanding team
Townie Choice Awards Preview
New Products
CE: In for the Save: Applications of Manual Osteoperforation
Ad Index

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