Orthotown March 2023 - 46

OFFICE VISIT
" People are looking for an
office that is warm, fun and
empathetic, " Boschken says.
" Be those things. "
to change is important. My perspective
on what the future of orthodontics
will look like is rooted in experience.
I'm sure I'm not the only one out there
with a story like this. My prediction is
centered around physical office space.
Around the time Nicole and I
decided to switch from analog to
digital, we also lost our lease for our
Los Altos location. I tried to buy
that space, but the owners were not
interested and the lease terms that
were presented to me did not work for
a long-term solution. The new terms
offered the 1,100-square-foot space
a new 10-year triple-net lease that
resulted in my rate going from about
$3,200 a month to $8,500 a month.
Given the number of years left to
practice, I believed there must be
another solution. I was able to find a
new building that had received construction
permitting in downtown
Los Altos that was about 5 miles from
my old location. The new space I purchased
was 3,300 square feet-a space
that is, frankly, too big for a modern digital
office. I believe our offices will look
much different in 10 years: Ideal office
space will average around 900-1,200
square feet, with remote financial
coordinators or third-party payment
support, one private consultation room
and two or three clinical chairs.
MARCH 2023 | 46 | ORTHOTOWN.COM
The new consumer is not looking to
spend a lot of time in the office. They
value their time, which highlights the
need for seeing patients every three to
four months (or longer and remotely
monitoring progress weekly).
Imagine you're in a room full of
docs who prefer to rent. Why buy?
When I purchased my building, I was
looking for security and wealth generation.
Losing my Los Altos location
lease and having few options to relocate
was a stressful time in my life.
However, I also evaluated what I'd
been paying for my San Jose location
over the past 23 years-an average

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Orthotown March 2023

Table of Contents for the Digital Edition of Orthotown March 2023

Orthotown March 2023 - Intro
Orthotown March 2023 - Cover1
Orthotown March 2023 - Cover2
Orthotown March 2023 - 1
Orthotown March 2023 - 2
Orthotown March 2023 - 3
Orthotown March 2023 - 4
Orthotown March 2023 - 5
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Orthotown March 2023 - Cover3
Orthotown March 2023 - Cover4
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