July 2024 - 14
TECHNOLOGY
A greenhouse full of tomatoes with
supplemental overhead lighting.
Discuss one of the big questions you commonly
hear from clients or growers regarding lighting?
Montgomery: From my perspective, I always get
the question: " What's the right spectrum for my crop? "
Van de Sande: From a sales perspective, I often
get questions around pricing because any smart
grower will shop around and compare options
between different lighting suppliers.
What I hope to see within this space is more
standardization around comparing prices. Not all
lighting solutions that we offer a grower are apples
to apples between us and the competitor, and I
would encourage growers to start looking at pricing
from a cost per micromole perspective.
For example, we could be putting forward an
option for a 600-watt lighting solution whereas
the competitor or other lighting supplier is putting
forward a proposal for a 1000 watt option. One
fixture price is going to be higher and the other
is going to be lower, but I would encourage the
growers to look at the total project cost and look
at the lighting layout to compare the cost per
micromole instead of just the upfront fixture price.
What's your top tip for growers to be successful
with lighting or getting a new lighting system?
Van de Sande: I would also encourage them to
understand the technology. What is the warranty,
14
JULY 2024 GPNMAG.COM
the efficiency and the light intensity that that
technology is offering? Look at the company's
value outside of just the equipment itself like what
services is the lighting supplier offering? The
Fluence horticultural services team can help with
lighting strategies, validation studies and with
customer references.
Check out resources that the company offers like
field application engineers. People that are boots
on the ground to help with commissioning the
lights, assisting with the light plans, rebate services
through the utility and any kind of troubleshooting
pre- and post-sales. I would also encourage
growers to look at the technology as a whole to how
the equipment is built because that's really going to
contribute to the overall lifespan.
Montgomery: You may be able to buy your
lights somewhere else for less, but if you don't
have proper knowledge, there's going to be a large
learning curve. You need to know how to apply,
what is the lighting strategy, what's going to be
your climate strategy - and that's where we offer
services to help growers effectively navigate the
process much faster.
Growers should be using lighting companies that
are providing them with a helping hand to learn this
technology. On top of the cost and technology, the
other driver for choosing a supplier is, I think, the
services.
http://www.GPNMAG.COM
July 2024
Table of Contents for the Digital Edition of July 2024
Table of Contents
Editor's Report | Summertime decisions
Lighting Research | Supplemental lighting strategies
Technology | Transforming with automation
CAST 2024 | Remarkable releases for 2025
CEA | The importance of canopy ventilation
Climate Control | Enhancing greenhouse management
Special Advertising Section | Grower's Guide: Professional Growing Media and Biologicals
Variety Information | New take on smooth hydrangeas
Big Grower | Hydroponic farming
Product Showcase
Plant Health | Setting ground rules
Forty Under 40 Perspectives | Turning a lifelong education into a business
Culture Report | Grama grass
Technically Speaking | Why crops don't flower (on time)
Product Marketplace
Industry News/Events
Classifieds/Ad Index
July 2024 - 1
July 2024 - 2
July 2024 - Table of Contents
July 2024 - Editor's Report | Summertime decisions
July 2024 - 5
July 2024 - Lighting Research | Supplemental lighting strategies
July 2024 - 7
July 2024 - 8
July 2024 - 9
July 2024 - 10
July 2024 - 11
July 2024 - Technology | Transforming with automation
July 2024 - 13
July 2024 - 14
July 2024 - 15
July 2024 - CAST 2024 | Remarkable releases for 2025
July 2024 - 17
July 2024 - 18
July 2024 - 19
July 2024 - 20
July 2024 - 21
July 2024 - 22
July 2024 - 23
July 2024 - 24
July 2024 - 25
July 2024 - 26
July 2024 - 27
July 2024 - CEA | The importance of canopy ventilation
July 2024 - 29
July 2024 - 30
July 2024 - 31
July 2024 - 32
July 2024 - 33
July 2024 - Climate Control | Enhancing greenhouse management
July 2024 - Special Advertising Section | Grower's Guide: Professional Growing Media and Biologicals
July 2024 - A2
July 2024 - A3
July 2024 - A4
July 2024 - A5
July 2024 - A6
July 2024 - A7
July 2024 - A8
July 2024 - A9
July 2024 - A10
July 2024 - A11
July 2024 - A12
July 2024 - A13
July 2024 - A14
July 2024 - A15
July 2024 - A16
July 2024 - Variety Information | New take on smooth hydrangeas
July 2024 - 36
July 2024 - 37
July 2024 - 38
July 2024 - 39
July 2024 - 40
July 2024 - Big Grower | Hydroponic farming
July 2024 - 42
July 2024 - 43
July 2024 - 44
July 2024 - 45
July 2024 - 46
July 2024 - Product Showcase
July 2024 - Plant Health | Setting ground rules
July 2024 - 49
July 2024 - 50
July 2024 - 51
July 2024 - Forty Under 40 Perspectives | Turning a lifelong education into a business
July 2024 - 53
July 2024 - Culture Report | Grama grass
July 2024 - 55
July 2024 - 56
July 2024 - 57
July 2024 - Technically Speaking | Why crops don't flower (on time)
July 2024 - 59
July 2024 - Product Marketplace
July 2024 - 61
July 2024 - 62
July 2024 - 63
July 2024 - 64
July 2024 - Industry News/Events
July 2024 - Classifieds/Ad Index
July 2024 - 67
July 2024 - 68
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