November/December 2022 - 20

TRENDS
WHAT'S NEXT IN
t its peak, 17.9% of the American workforce was working
primarily from home - triple the pre-pandemic numbers -
according to the American Community Survey released by the
Photo credit:
The Plant Co.
Houseplants
A
IN-DEMAND VARIETIES
Enter houseplants. That old dust-laden, plastic ficus tree that's been
U.S. Census Bureau in September. And though many have returned to
commuting, it's clear that workers' desire to continue to work from home
remains strong.
" The pandemic revolutionized the workplace and expedited an already
growing need for remote workers, " says Ragu Bhargava, CEO at Global
Upside (Forbes.com). " The pandemic served as a massive wake-up call,
teaching us not only that work was more than capable of being completed
from home, but showing the need for flexibility for employees. "
The boom our industry has experienced over the last few years has
shown us that the more people work from home, the greater their desire
to surround themselves with vibrant flowers and plants. That doesn't
mean only landscaping - it extends into their home offices, too.
20 NOVEMBER/DECEMBER 2022 GPNMAG.COM
sitting in the corner of the room since 1990 has been replaced by living,
breathing Cling-On Ficus benjamina or ficus 'Fuzzy Wuzzy Audrey'. Perched
at the edge of desks and bookshelves are smaller, tidier houseplants like
tradescantia 'Feeling Flirty' and alocasia 'Mythic Silver Dragon'. Plants
in the aroid family, including monstera, philodendron, pothos, alocasia,
colocasia and syngonium are especially hot in today's market.
Flowering houseplants, including African violets, bromeliads and hoyas,
are also making a comeback, according to Lisa Eldred Steinkopf, author
of " Bloom: The Secrets of Growing Flowering Houseplants Year-Round "
(Cool Springs Press, 2022). They pair well with popular variegated foliage
plants such as philodendron 'Prismacolor Pink Princess' and rose-painted
calathea, like 'Color Full Rosy' and 'Color Full Dottie', all of which make
great home office companions.
Proven Winners discusses new trends in houseplants and how they are meeting the demand in 2023.
BY DEBBIE REMPERT AND SUSAN MARTIN

http://www.Forbes.com http://www.GPNMAG.COM

November/December 2022

Table of Contents for the Digital Edition of November/December 2022

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