February 2020 - 8

HEADLINES/CALENDAR
Dubow Named Garden Media
Group President
NGB/AAS Release 2020 Summer
Summit Dates
All-America Selections, Home Garden Seed Association and
National Garden Bureau have announced the 2020 summer
meeting will take place Sept. 9-11, with the AAS Judges
meeting held early on Sept. 12, in Vancouver, B.C.
Annually, All-America Selections, Home Garden Seed
Garden Media Group's mother-daughter duo of Suzi McCoy
and Katie Dubow are well known in the horticultural industry.
As of Jan. 1, Dubow will take over as owner and president.
" Today we celebrate a huge milestone for us both, " McCoy
said. " I am so proud and excited to announce that Katie is
taking over as the owner and president of the company that I
started years ago. She is more than capable as she has had a
major role in shaping the company's vision, development and
strategy over the past nine years. I know she will exceed my
expectations as she leads Garden Media into the next decade. "
Dubow is taking over a business McCoy started as IMPACT
Marketing in 1987.
" For 33 years my mom has served the industry. She is a true
leader and game-changer with a well-deserved reputation as
a creative, strategic thinker able to fast-track any brand to
success, from the Knock Out Rose to Costa Farm's O2 for You, "
Dubow said.
" She has been instrumental in strengthening our industry
across the globe, launching new plants and products, and
spotting and creating garden trends. Her reputation and
business relationships formed over these years are what have
kept us going. And her media tours and parties are legendary, "
said Dubow. " I have big, 'pink' shoes to fill. "
Since joining the company full time in 2011, Dubow's
responsibilities expanded at Garden Media, where she
has served as creative director, marketing strategist and
enthusiastic speaker. She has been responsible for developing
new business relationships, building brands for the most
respected companies in the home and garden industry,
and managing PR campaigns for a variety of national and
international clients.
Before joining Garden Media, Dubow held positions
as a marketing manager for Liz Claiborne Inc. and a
technical production manager at CBS in New York. A 2004
Northeastern University graduate, she has spent most of her
career learning the ins and outs of brand management.
Dubow said she is focused on growing Garden Media to the
next level by exceeding client expectations, being a leader in
the industry, and providing a progressive workplace.
McCoy will stay on as an advisor, continuing to mentor
Dubow. Her new " job " will be spending time with her
husband and grandchildren, traveling, painting, playing golf,
volunteering, and reading to dogs at the Humane Society.
Visit www.gardenmediagroup.com for more information.
8 | LAWN & GARDEN RETAILER | FEBRUARY 2020
Association and National Garden Bureau host summer
meetings for their members within the home garden industry.
In 2020, for the first time since 2015, the three
organizations are joining forces to host a meeting for AAS
judges, AAS Display Gardens, NGB members, HGSA members,
other AAS Ambassadors, breeders, brokers, growers, retailers,
media, garden writers and anyone who would like to attend
to learn more about the organizations and their activities are
welcome to attend.
For more information, visit www.all-americaselections.org/
aas-meetings-events.
Beacon Impatiens to Make Red Carpet
Debut at GRAMMY Awards
At the 62nd Annual GRAMMY Awards, millions of viewers
were set to see Beacon impatiens welcome the stars to the
red carpet with its own top performance.
This garden-to-glamour display includes 40 topiaries of
'Beacon White' impatiens atop a lavish carpet of 'Beacon
Bright Red' impatiens. In total, 3,700 plants will adorn the
entrance to The Staples Center in Los Angeles and add a
touch of living color to the event.
" I am excited to bring the red carpet to life using the
cutting-edge Beacon impatiens, " said Tu Bloom, owner of Tu
Bloom Designs, the official botanical artist for the GRAMMYs.
" The look I'm creating with Beacon impatiens is glamorous
for this star-studded event but can easily be achieved by
viewers at home hoping for high-fashion perfomance in their
own outdoor living spaces. "
The impatiens grows stronger and shines longer by filling
shade gardens with bright color. Key to its performance is
high resistance to Impatiens downy mildew, a destructive
disease that has affected garden impatiens for over a decade.
For more information, visit www.BeaconImpatiens.com.
Four Students Receive Spring
Meadow-Proven Winners/HRI
Scholarships
Spring Meadow Nursery and the Horticultural Research
Institute (HRI) announced the recipients of 2019-2020 Spring
Meadow - Proven Winners Endowment Fund scholarships.
Horticulture students Mary Tuski, Noah Brown, Amber
Lancaster and Jacklyn Stupienski were each awarded $2500
scholarships for the 2019-2020 granting period.
The students were chosen from a competitive national
applicant pool for their academic achievements, exemplary
leadership abilities, and commitment to pursuing careers
in horticulture.
http://www.all-americaselections.org/ http://www.BeaconImpatiens.com http://www.gardenmediagroup.com

February 2020

Table of Contents for the Digital Edition of February 2020

February 2020 - 1
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https://www.nxtbook.com/greatamericanmediaservices/LGR/november-december-2021
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https://www.nxtbook.com/greatamericanmediaservices/LGR/thriveguide-2021
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