January 2024 - 30

MANAGEMENT
Cultivating
Four garden center pros share
some of their greatest successes.
By Teresa McPherson
I
t's no secret innovation is key to staying relevant in
garden retail. Lawn & Garden Retailer explored hot
retail topics in a recent roundtable webinar with
several recipients of its Innovator Awards: Edna Kane,
Butterfly Encounter manager, and Alex Luscombe,
horticultural and assistant sales manager, at Lukas
Nursery and Butterfly Encounter in Oviedo, Florida;
Jake Scott, general manager at Piedmont Feed and
Garden Center in Chapel Hill, North Carolina; and Kate
Terrell, general manager at Wallace's Garden Center in
Bettendorf, Iowa.
Keeping things fresh and welcoming new ideas and
perspectives was a key theme throughout the roundtable.
According to Terrell, a lot of new ideas come not only
from staff but also from visiting other garden centers.
She says she often shares photos with her team from
visits to other garden centers as examples of things they
could do differently.
" Visual representation really helps them get on board
and get excited, " she said.
Innovation
Scott said new ideas are often a collaborative process
between him and the owner of Piedmont.
" If we both feel like it's something that we see
potential in, then we will start to bring in some other
folks and kind of get feelers out. "
What if not everyone on his team is on board? In those
cases, he said sometimes you just have to show them by
doing it.
" We've tried things that we don't think anybody's ever
going to get behind, and it blows out of the water as one
of the best things we've ever done, " Scott said.
He said while a lot of it comes top-down from
management, he encourages all his staff to come to
him with ideas and new thoughts. " When we get new
plants in, I'll tell them to display them like they think
they should be, and then come get me and I'll give you
my critique on it. It's taken some tailoring to learn why
something might not work, or that this probably doesn't
go together, but once they take that in, they can fly solo
on some of their ideas. "
in the Garden Center
Lukas Nursery and Butterfly Encounter has a 1,500-squarefoot
gift shop with a broad selection of items. Photo
courtesy of Lukas Nursery and Butterfly Encounter.
30 | LAWN & GARDEN RETAILER | JANUARY 2024

January 2024

Table of Contents for the Digital Edition of January 2024

Editor's Letter
Table of Contents
AmericanHort
Headlines
Calendar
Innovative Ideas: Creating a Team culture
Green Goods: New Varieties for 2024
Showcase: Miniature and Indoor Gardening
Garden Gifts: Prepare Now for Market
Garden Gifts: Gift Market Lookbook
Management: Cultivating Innovation in the Garden Center
Showcase: Garden Accents & Décor
Merchandising: Revamp Your Retail Series Merchandising
Merchandising: Give Your Tool Display a Tune-Up
Consumer Trends: 2024 Gardening Outlook Infographic
Showcase: Apparel & Accessories
Marketplace
Ad Index
5 Minutes With ...: Michael Fiore
January 2024 - 1
January 2024 - 2
January 2024 - 3
January 2024 - Editor's Letter
January 2024 - 5
January 2024 - Table of Contents
January 2024 - 7
January 2024 - AmericanHort
January 2024 - 9
January 2024 - Headlines
January 2024 - Calendar
January 2024 - Innovative Ideas: Creating a Team culture
January 2024 - 13
January 2024 - Green Goods: New Varieties for 2024
January 2024 - 15
January 2024 - 16
January 2024 - 17
January 2024 - 18
January 2024 - 19
January 2024 - 20
January 2024 - 21
January 2024 - 22
January 2024 - 23
January 2024 - Showcase: Miniature and Indoor Gardening
January 2024 - 25
January 2024 - Garden Gifts: Prepare Now for Market
January 2024 - Garden Gifts: Gift Market Lookbook
January 2024 - 28
January 2024 - 29
January 2024 - Management: Cultivating Innovation in the Garden Center
January 2024 - 31
January 2024 - 32
January 2024 - 33
January 2024 - 34
January 2024 - 35
January 2024 - Showcase: Garden Accents & Décor
January 2024 - 37
January 2024 - Merchandising: Revamp Your Retail Series Merchandising
January 2024 - 39
January 2024 - 40
January 2024 - 41
January 2024 - Merchandising: Give Your Tool Display a Tune-Up
January 2024 - 43
January 2024 - 44
January 2024 - 45
January 2024 - 46
January 2024 - 47
January 2024 - Consumer Trends: 2024 Gardening Outlook Infographic
January 2024 - 49
January 2024 - Showcase: Apparel & Accessories
January 2024 - 51
January 2024 - Marketplace
January 2024 - 53
January 2024 - 54
January 2024 - 55
January 2024 - 56
January 2024 - 57
January 2024 - 58
January 2024 - 59
January 2024 - 60
January 2024 - 61
January 2024 - 62
January 2024 - 63
January 2024 - Ad Index
January 2024 - 65
January 2024 - 5 Minutes With ...: Michael Fiore
January 2024 - 67
January 2024 - 68
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