March/April 2022 - 4

THE PROCESS
ZEKE JENNINGS
Fresh flavor, but
hold the booze
As consumers continue to become more
health-conscious in their eating and drinking
habits, opportunities arise for food producers
that already have a great health selling point,
such as fruit- and vegetable-based products.
Many food trends lists for 2022 feature a
Zeke Jennings
Editor
beverage moment that could present such an
occasion - mocktails (non-alcoholic cocktails).
Many of our favorite cocktails feature produce
or produce-based juice, and just-add-alcohol
drink mixes, like daiquiri, bloody mary and
piña colada, have been around for decades.
The possibilities for new - and pretty healthy - ready-to-drink
mocktails are seemingly endless. Here are a few ideas containing
mostly produce-based ingredients.
Chicha morada - lemon juice, pineapple and apple plus sugar,
dried purple corn, cinnamon and cloves.
Designated Appletini - fresh apple, apple juice, lime juice
plus sugar syrup and sugar.
Green lemonade - kale, cucumber, lemon and granny smith
apple. (Kiwi lemondale, which is essentially lemondale with kiwi,
is sometimes called green lemonade.)
Planter's punch - pineapple juice, orange juice and lime
juice with grenadine.
Sweet sunrise - A take on a tequila sunrise, it's just orange
juice and grenadine. Some recipes call for other citrus juices.
Virgin Miami vice - A great smoothie idea. It's pineapple
juice, coconut cream, strawberry puree, lime juice with simple
syrup and half-and-half.
Also a big part of the current news cycle are the ongoing
supply chain problems. We have a pair of stories in this issue
dealing with how things are affecting food producers, like Taylor
Farms, as well as what experts think will happen in the coming
months. (Negative teaser alert: It might be a while before things
significantly improve.)
See Page 6 for our story on how Taylor Farms is pushing through
supply headaches, and Page 10 for a look ahead at how long the
backup might last and what to expert.
Thanks for reading!
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Production
Client Success Kim Meyers, 616-520-2137
Representative kmeyers@greatamericanpublish.com
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Circulation Becky Stovall, 616-520-2138
circulation@produceprocessing.net
Corporate
CEO Matt McCallum, 616-520-2133
publisher@produceprocessing.net
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CFO & Director of Deb Carnes, 616-520-2169
Human Resources dcarnes@greatamericanpublish.com
Editorial Advisory Board
Adrienne Seiling, American Frozen Food Institute
Rudi Groppe, Heinzen Manufacturing International
Lou Cooperhouse, Rutgers Food Innovation Center
Sherrie Rosenblatt, Can Manufacturers Institute
Leonard Batti, Taylor Farms, Salinas, California
ISSN 2375-3447
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email Zeke:
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March/April 2022

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