March 2022 - 10

JOLYN RASMUSSEN, JR SIMPLOT, SR. MANAGER, RAW PRODUCT DEVELOPMENT
AND SUSTAINABILITY
Jolyn Rasmussen has been with the
J.R. Simplot Company for 11 years,
including the past four as the senior
manager of raw product development
and sustainability. Based in Boise,
Idaho, Rasmussen oversees agronomy,
variety development and sustainability
for one of the largest potato processors
in the world.
If that sounds like a handful, that's
because it is. Rasmussen's job includes
dealing with huge numbers of people
and projects. And that's just her role
with Simplot. Rasmussen also is largely
involved in the Potato Sustainability
Alliance as its first vice chair and now
newly appointed chair. She is one of 24
people on the board, which includes
six growers, six processors, three fresh
packers and six others from industries
affiliated with the potato industry in the
way of crop protection or environmental
non-governmental organizations.
" She deftly manages competing
interests and personalities to keep the
commitment for doing what is best
for potatoes.
" She is definitely a rising star. "
Rasmussen often speaks at industryrelated
events and conferences, including
representing the potato industry at the
2021 Sustainable Agriculture Summit.
" Agriculture and the potato industry
have a great story to tell and are part
of the climate solution. I want to help
the potato industry align and tell the
story, rather than someone else tell it
for them, " Rasmussen said.
Rasmussen grew up on a Wisconsin
group focused on the future and the
potential to improve the positioning
of the industry going into the future, "
said Caite Lee, marketing manager for
GreenLight Biosciences. " As someone
who is new to the industry myself, I
am impressed by her lack of ego and
DAVID HOLM, COLORADO STATE UNIVERSITY, BREEDER
In baseball, success getting a hit 30%
of the time gets you into the Hall of
Fame. Plant breeders could only dream
of hitting on 30% of their attempts.
For every cultivar that eventually
goes into mass production, there are
thousands of breeds that never make it
out of the lab. When it comes to potato
breeding, David Holm is among the
most accomplished of the past 40 years.
Holm,
head
University's
program, has
breeding
of Colorado
and
State
selection
nearly three dozen
cultivars to his credit that have been
brought to market and has collaborated
on more than 20 others with other
breeding programs and agencies,
Spudman thanks
Yara for its
continued support
of Spudman
and our awards
programs.
10
Spudman.com
including Texas A&M. Holm's varieties
are grown all over the world, including
as far away as Australia and Chile. They
include russets, reds, chippers, yellows
and specialty varieties.
Holm has used traditional breeding
methods, but said molecular breeding is
one of the biggest advancements in the
field during his career. He said diploid
breeding has the potential to be the
next, but added " time will tell. "
When asked what ranks near the
top of the most satisfying parts of his
career, Holm said it was studying the
health benefits of potatoes.
" I have had the opportunity to work
with several great collaborators in the
study of health-promoting traits of
potato, " Holm said. " We released Purple
Majesty in 2005. Its healthy-promoting
attributes are more studied than most
any other potato in the world. "
While most of his career has been
spent in the San Luis Valley, Holm is a
native of Shelley, Idaho, and received
his bachelor's and master's degrees
from the University of Idaho. His
Ph.D. was earned at the University of
Minnesota.
Holm officially retired in 2021, but
remains active with the CSU breeding
program while it transitions to new
leadership. He is active in volunteering
his time and knowledge to aid the
Colorado Science and Engineering Fair
and San Luis Valley Regional Science Fair.
dairy farm before attending the
University of Wisconsin, where she
majored in agronomy and dairy sciences.
Her master's degree in horticulture
also came from UW. She previously
worked as a field rep for Del Monte and
agriculture project supervisor at UW.
Rasmussen
riding with her family, including two
daughters, and camping in the Idaho
mountains.
enjoys horseback
http://www.Spudman.com

March 2022

Table of Contents for the Digital Edition of March 2022

March 2022 - 1
March 2022 - 2
March 2022 - 3
March 2022 - 4
March 2022 - 5
March 2022 - 6
March 2022 - 7
March 2022 - 8
March 2022 - 9
March 2022 - 10
March 2022 - 11
March 2022 - 12
March 2022 - 13
March 2022 - 14
March 2022 - 15
March 2022 - 16
March 2022 - 17
March 2022 - 18
March 2022 - 19
March 2022 - 20
March 2022 - 21
March 2022 - 22
March 2022 - 23
March 2022 - 24
March 2022 - 25
March 2022 - 26
March 2022 - 27
March 2022 - 28
March 2022 - 29
March 2022 - 30
March 2022 - 31
March 2022 - 32
March 2022 - 33
March 2022 - 34
March 2022 - 35
March 2022 - 36
March 2022 - 37
March 2022 - 38
March 2022 - 39
March 2022 - 40
March 2022 - 41
March 2022 - 42
March 2022 - 43
March 2022 - 44
https://www.nxtbook.com/greatamericanmediaservices/SPUD/march-2024
https://www.nxtbook.com/greatamericanmediaservices/SPUD/february-2024
https://www.nxtbook.com/greatamericanmediaservices/SPUD/spudman-january-2024
https://www.nxtbook.com/greatamericanmediaservices/SPUD/spudman-november-december-2023
https://www.nxtbook.com/greatamericanmediaservices/SPUD/spudman-september-october-2023
https://www.nxtbook.com/greatamericanmediaservices/SPUD/spudman-july-august-2023
https://www.nxtbook.com/greatamericanmediaservices/SPUD/spudman-may-june-2023
https://www.nxtbook.com/greatamericanmediaservices/SPUD/spudman-april-2023
https://www.nxtbook.com/greatamericanmediaservices/SPUD/spudman-march-2023
https://www.nxtbook.com/greatamericanmediaservices/SPUD/spudman-february-2023
https://www.nxtbook.com/greatamericanmediaservices/SPUD/spudman-january-2023
https://www.nxtbook.com/greatamericanmediaservices/SPUD/spudman-november-december-2022
https://www.nxtbook.com/greatamericanmediaservices/SPUD/spudman-september-october-2022
https://www.nxtbook.com/greatamericanmediaservices/SPUD/spudman-july-august-2022
https://www.nxtbook.com/greatamericanmediaservices/SPUD/may-june-2022
https://www.nxtbook.com/greatamericanmediaservices/SPUD/april-2022
https://www.nxtbook.com/greatamericanmediaservices/SPUD/march-2022
https://www.nxtbook.com/greatamericanmediaservices/SPUD/february-2022
https://www.nxtbook.com/greatamericanmediaservices/SPUD/january-2022
https://www.nxtbook.com/greatamericanmediaservices/SPUD/november-december-2021
https://www.nxtbook.com/greatamericanmediaservices/SPUD/september-october-2021
https://www.nxtbook.com/greatamericanmediaservices/SPUD/july-august-2021
https://www.nxtbook.com/greatamericanmediaservices/SPUD/may-june-2021
https://www.nxtbook.com/greatamericanmediaservices/SPUD/april-2021
https://www.nxtbook.com/greatamericanmediaservices/SPUD/march-2021
https://www.nxtbook.com/greatamericanmediaservices/SPUD/february-2021
https://www.nxtbook.com/greatamericanmediaservices/SPUD/january-2021
https://www.nxtbook.com/greatamericanmediaservices/SPUD/november-december-2020
https://www.nxtbook.com/greatamericanmediaservices/SPUD/september-october-2020
https://www.nxtbook.com/greatamericanmediaservices/SPUD/july-august-2020
https://www.nxtbook.com/greatamericanmediaservices/SPUD/may-june-2020
https://www.nxtbook.com/greatamericanmediaservices/SPUD/april-2020
https://www.nxtbook.com/greatamericanmediaservices/SPUD/march-2020
https://www.nxtbook.com/greatamericanmediaservices/SPUD/february-2020
https://www.nxtbook.com/greatamericanmediaservices/SPUD/january-2020
https://www.nxtbook.com/greatamericanmediaservices/SPUD/november-december-2019
https://www.nxtbook.com/greatamericanmediaservices/SPUD/september-october-2019
https://www.nxtbook.com/greatamericanmediaservices/SPUD/july-august-2019
https://www.nxtbook.com/greatamericanmediaservices/SPUD/may-june-2019
https://www.nxtbook.com/greatamericanmediaservices/SPUD/april-2019
https://www.nxtbook.com/greatamericanmediaservices/SPUD/march-2019
https://www.nxtbook.com/greatamericanmediaservices/SPUD/february-2019
https://www.nxtbook.com/greatamericanmediaservices/SPUD/basf-2019
https://www.nxtbook.com/greatamericanmediaservices/SPUD/january-2019
https://www.nxtbookmedia.com