May/June 2019 - 16

a longtime agricultural lobbyist who
often advocated on the NPC's behalf,
Quarles has known Alexander far
longer than that, however.
" Hollee is the consummate master
sergeant, and I hope she takes that
as a compliment, " Quarles said. " She
has all the details down. She knows
exactly how to execute plans. I love the
creativity she brings to Expo and all the
meetings we have. She brainstorms new
ideas, and the best part is she knows
how to carry them out very effectively.
That's sort of a rare combination. "
Eleven years ago, the council wanted
to combine numerous topical meetings
held throughout the year (e.g. chip
summit, seed summit) into one event
that would bring the whole industry
together. What resulted was Potato
Expo, which is at the forefront of
Alexander's responsibilities. At the start,
the NPC expected 500 attendees, but
got 800 at the first show. Now, 2,000
people attend each year.
" She is the nerve center of the Expo, "
Keeling said. " She's had the benefit of
being able to grow it and have the skills
" Hollee is the consummate
master sergeant, and I hope she
takes that as a compliment. "
- Kam Quarles, incoming CEO of the
National Potato Council
to grow it. It runs more smoothly than
when we started. She's always looking
at new things that can be done. You
can't rest on your laurels, and she's well
aware of that. "
Alexander said she's driven by
providing value to the industry. " There
is a tremendous amount of planning
and prework that goes into it, " she
said, " but when you're on site and
you see the entire industry coming
together, making connections, talking
about potatoes and growing their
businesses, you see there is a great value
and benefit. "
BACKGROUND
Alexander, nee Stubblebine, grew up
in a military family that moved around
a lot early in her life. She was born in
the Netherlands, hence she was named
Hollee, short for Holland.
By the time Alexander was in
elementary school, the family settled
in Virginia. She grew up there and
went to Old Dominion University in
Norfolk, where she earned a degree
in political science, although she
had little idea what she was going to
do with it.
" I did not have a well-played plan, no, "
she said, with a laugh. " When I started
out in my career, I started working for
an association and found that I really
liked working with the membership. I
moved on into the food industry for a
grocery retailers. From that, I grew into
the role with the NPC. "
Other than about a year-and-a-half
stint in California, she's spent her adult
life in the greater Washington, D.C. area.
Alexander said she enjoys the D.C.
area, but she and husband, Andy, strive
to get their two daughters - Rylee,
11, and Finley, 8 - out of the city and
outdoors. They especially enjoy biking
and recently took a trip to Kiawah Island
near Charleston, South Carolina.
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May/June 2019

Table of Contents for the Digital Edition of May/June 2019
