Summer 2019 - 34

Pictura's latest
release combines
compelling
artwork, clever
messaging, and
a cause-related
component, all
with a suggested
retail of $3.95.
Circle 169.
and Back Again
From Me to You
Pictura's newest collection gives back as it connects loved ones
BY SARAH SCHWARTZ
EDITOR-IN-CHIEF
W
hat makes for a successful stationery release in 2019? Well,
imagery and sentiments must be compelling and clever, with just
the right amount of edge. The paper stock should be of supreme quality,
with enhancements like foil, letterpress-effect debossing and soft touch
varnish. No detail, down to the envelope interior, should be overlooked.
34 Summer 2019 | STATIONERY TRENDS
Finally, it should have a charitable component. Oh - and it should still
be affordable.
If that sounds nearly impossible, it isn't: Those are all elements of
Pictura's From Me To You collection of greeting cards, notepads and soft
cover notebooks. " We wanted to see a line created featuring fun, hip cards

Summer 2019

Table of Contents for the Digital Edition of Summer 2019

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https://www.nxtbook.com/greatamericanmediaservices/STAT/fall-2023
https://www.nxtbook.com/greatamericanmediaservices/STAT/summer-2023
https://www.nxtbook.com/greatamericanmediaservices/STAT/spring-2023
https://www.nxtbook.com/greatamericanmediaservices/STAT/winter-2023
https://www.nxtbook.com/greatamericanmediaservices/STAT/fall-2022
https://www.nxtbook.com/greatamericanmediaservices/STAT/summer-2022
https://www.nxtbook.com/greatamericanmediaservices/STAT/spring-2022
https://www.nxtbook.com/greatamericanmediaservices/STAT/winter-2022
https://www.nxtbook.com/greatamericanmediaservices/STAT/fall-2021
https://www.nxtbook.com/greatamericanmediaservices/STAT/summer-2021
https://www.nxtbook.com/greatamericanmediaservices/STAT/spring-2021
https://www.nxtbook.com/greatamericanmediaservices/STAT/winter-2021
https://www.nxtbook.com/greatamericanmediaservices/STAT/fall-2020
https://www.nxtbook.com/greatamericanmediaservices/STAT/summer-2020
https://www.nxtbook.com/greatamericanmediaservices/STAT/spring-2020
https://www.nxtbook.com/greatamericanmediaservices/STAT/winter-2020
https://www.nxtbook.com/greatamericanmediaservices/STAT/fall-2019
https://www.nxtbook.com/greatamericanmediaservices/STAT/summer-2019
https://www.nxtbook.com/greatamericanmediaservices/STAT/spring-2019
https://www.nxtbook.com/greatamericanmediaservices/STAT/winter-2019
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