July/August 2024 - 11

AGTECH
highlight AgTech's effectiveness,
economic and environmental
benefits and challenges including
initial costs and integration with
existing infrastructure.
In a roundtable discussion
focusing on the vegetable industry's
automation requirements,
participants will examine the
integration of robotics and automation
technologies to improve planting,
harvesting, processing and packaging
processes. Jennifer Clarke, executive
director of the California Leafy
Greens Research Board, is one of the
scheduled speakers.
In the Addressing Automation
Needs in the berries industry
session, industry representatives
will discuss how robotics and
automation technologies can
improve grower tasks. Participants
will identify areas for automation
implementation, best practices and
changes to improve berry industry
efficiencies and sustainability.
We offer a
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fruit &
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equipment
Cross Action Forks
Double Forks
Box/Bin Nester
Brush Pusher
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3 Pt. Hi Lift
Sprayers
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forklifts
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VEGETABLEGROWERSNEWS.COM | 11
Real-life field demos will display
existing autonomous solutions from
a variety of AgTech firms. FIRA plans
to include suppliers of autonomous
irrigation solutions, a big leap forward
for this year's edition, she said.
To allow growers to lace their
boots and trek through fields to
see automation in action, a new
event is being offered - a preshow
bus tour, Oct. 17- 21. The
Cal Ag Robotics Discovery Tour is
scheduled to show growers and
other industry participants the latest
in agricultural technology by visiting
a wide range of farms and crops
using tech across the Sacramento,
Central and Salinas valleys.
Through viewing the operations'
daily challenges and the solutions
they use, the tour will allow
participants to immerse themselves
in and deepen their market
understanding of tech in California's
leading and most powerful growers,
Legrand said. The five-day tour will
bring a broad vision into fruit and
nut trees, vineyards and berries,
vegetables, including tomatoes and
leafy greens, and supply a network
of growers and participants at the
stops, she said.
" This is what is impressive with
many ag robots: They are versatile,
they can adapt, " Legrand said. " This
is also what we do with FIRA, through
traveling across California to meet
different growers, and present what
could be their next-gen machines. "
The show will also tackle
commodity commission funding,
industry collaboration and automation
readiness, with sessions showing
participants the need for funding and
investment to move products across
the finish line, Legrand said.
France-based GOFAR is a nonprofit
organization that promotes and
develops the agricultural robotics
sector at international level.
For more information, visit firausa.com.
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July/August 2024

Table of Contents for the Digital Edition of July/August 2024
