GRCA Commerce Quarterly Spring 2019 - 18

feature

THE CHAIRMAN'S CIRCLE:

Investing in Greater Reading
T
his year, the GRCA converted
to a tiered membership system,
providing its 1,200+ members and
the Greater Reading business community
at large a new menu of opportunities to get
the value they want from their membership,
no matter their size.

members-Customers Bank, Herbein +
Company, and Penske-were represented
at the event by respective company leaders.

While traditionally chamber dues were
based on company size (meaning small
employers paid less than large ones for the
same benefits), the new structure has now
created new tiers of investment to allow
companies to choose the benefits they wish
to receive. All benefits previously offered,
whether they're under the headings of
promotion, support, or advocacy, are all
part of the baseline GRCA membership, the
Incubator level. Additional levels-Catalyst,
Innovator, Influencer, and Enricher-are
new and provide a new set of benefits

"We applaud the work of the GRCA,
and are a proud partner in the Chairman's
Circle. Our commitment to workforce
development and youth education
programming have made a partnership a
natural fit with our participation in the
GRCA's Young Leadership Conference
and our participation in the CHOICES
program. We will continue to support
the GRCA's efforts and outreach in small
business development and support for
minority entrepreneurs as we continue
our collaborative efforts to grow our local
economy right here in Berks County."

18 COMMERCE QUARTERLY SPRING 2019

Each representative remarked on his
company's historic dedication to the
Chamber and its continued support of its
mission:

at each level. These benefits range from
increased marketing visibility to events
tickets to a seat on one of several councils.
In each of the tiers, however, one thing is
clear: companies can choose what benefits
matter most to them.

At an event on March 21, the GRCA
announced
its
conversion to the tiered
Timothy Romig, Executive Vice President,
system as well as the Customers Bank
creation of a Chairman's
"As a longtime partner of the GRCA
Circle level for its
and its affiliate entities, we are excited
highest-level investors.
to join the GRCA at this new level of
To become Chairman's
commitment. For our company, talent
Circle,
companies
attraction and talent retention work are
must commit to an
key components that we are excited to
all-in investment to
support. We're looking forward to the
the GRCA of over
GRCA's efforts in these realms in 2019 and
$20,000 annually. The
beyond. As we continue to grow, our need
first Chairman's Circle



GRCA Commerce Quarterly Spring 2019

Table of Contents for the Digital Edition of GRCA Commerce Quarterly Spring 2019

GRCA Commerce Quarterly Spring 2019 - 1
GRCA Commerce Quarterly Spring 2019 - 2
GRCA Commerce Quarterly Spring 2019 - 3
GRCA Commerce Quarterly Spring 2019 - 4
GRCA Commerce Quarterly Spring 2019 - 5
GRCA Commerce Quarterly Spring 2019 - 6
GRCA Commerce Quarterly Spring 2019 - 7
GRCA Commerce Quarterly Spring 2019 - 8
GRCA Commerce Quarterly Spring 2019 - 9
GRCA Commerce Quarterly Spring 2019 - 10
GRCA Commerce Quarterly Spring 2019 - 11
GRCA Commerce Quarterly Spring 2019 - 12
GRCA Commerce Quarterly Spring 2019 - 13
GRCA Commerce Quarterly Spring 2019 - 14
GRCA Commerce Quarterly Spring 2019 - 15
GRCA Commerce Quarterly Spring 2019 - 16
GRCA Commerce Quarterly Spring 2019 - 17
GRCA Commerce Quarterly Spring 2019 - 18
GRCA Commerce Quarterly Spring 2019 - 19
GRCA Commerce Quarterly Spring 2019 - 20
GRCA Commerce Quarterly Spring 2019 - 21
GRCA Commerce Quarterly Spring 2019 - 22
GRCA Commerce Quarterly Spring 2019 - 23
GRCA Commerce Quarterly Spring 2019 - 24
GRCA Commerce Quarterly Spring 2019 - 25
GRCA Commerce Quarterly Spring 2019 - 26
GRCA Commerce Quarterly Spring 2019 - 27
GRCA Commerce Quarterly Spring 2019 - 28
GRCA Commerce Quarterly Spring 2019 - 29
GRCA Commerce Quarterly Spring 2019 - 30
GRCA Commerce Quarterly Spring 2019 - 31
GRCA Commerce Quarterly Spring 2019 - 32
GRCA Commerce Quarterly Spring 2019 - 33
GRCA Commerce Quarterly Spring 2019 - 34
GRCA Commerce Quarterly Spring 2019 - 35
GRCA Commerce Quarterly Spring 2019 - 36
GRCA Commerce Quarterly Spring 2019 - 37
GRCA Commerce Quarterly Spring 2019 - 38
GRCA Commerce Quarterly Spring 2019 - 39
GRCA Commerce Quarterly Spring 2019 - 40
GRCA Commerce Quarterly Spring 2019 - 41
GRCA Commerce Quarterly Spring 2019 - 42
GRCA Commerce Quarterly Spring 2019 - 43
GRCA Commerce Quarterly Spring 2019 - 44
GRCA Commerce Quarterly Spring 2019 - 45
GRCA Commerce Quarterly Spring 2019 - 46
GRCA Commerce Quarterly Spring 2019 - 47
GRCA Commerce Quarterly Spring 2019 - 48
GRCA Commerce Quarterly Spring 2019 - 49
GRCA Commerce Quarterly Spring 2019 - 50
GRCA Commerce Quarterly Spring 2019 - 51
GRCA Commerce Quarterly Spring 2019 - 52
GRCA Commerce Quarterly Spring 2019 - 53
GRCA Commerce Quarterly Spring 2019 - 54
GRCA Commerce Quarterly Spring 2019 - 55
GRCA Commerce Quarterly Spring 2019 - 56
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Fall2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Fall2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GreaterReadingChamber_CommerceQuarterly_Fall2017
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GreaterReadingChamber_CommerceQuarterly_Summer2017
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GreaterReadingChamber_CommerceQuarterly_Spring2017
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