GRCA Commerce Quarterly Summer 2021 - 35

GreaterReading.org
West reading
BE YOUR WEST SELF
By Mark Ratcliffe, Main Street Manager, West Reading Community Revitalization Foundation
As West Reading grows up, we felt it was time to freshen up our
look and with the help of Partners Designs, we have come up with
new branding that uses mosaic elements from our murals and a playful
E that is an arrow pointing west. The colors are colorful and happy
like West Reading and we are to be back in business. There couldn't
be a better time than this summer to introduce our new image. You
will soon see new banners, updated brochures, web-site and refreshed
social media pages in West Reading, and that is just the start.
We were very happy to be able to host the 27th annual Art on the
Avenue June 19 this year. Not knowing if we were even able to do an
event as of April, we felt lucky we could pull something together as
quickly as we did and truly appreciated the community coming out
to support us. As summer continues, we also have our 2nd Fridays
to look forward to, the French Fry Fest in August, a fall Restaurant
Week, a pop-up Farmers Market, a bigger and better Fall Fest, and
all of this in just the next few months. Christmas looks to be bigger
than ever as well this year, with more activities, entertainment and
a lot of fun for everyone!
West Reading continues to celebrate new store openings. Texture
Curl Bar opened in the 700 block. They are Berks County's first
salon for curly hair. The Gem on Penn, which has gemstones,
crystals, jewelry, art and very cool gifts, opened in the 600 block.
The Bar Cart is another unique business. The owners have poured
their hearts into this new PA-produced concept! You can get a craft
cocktail, a PA microbrew, a glass of wine or stock up on PA distilled
liquor and hand-crafted bitters. Then, our latest business to open
is Arrowhead Emotional Wellness where they are empowering
individuals to accomplish mental health and wellness and help them
achieve life-long career goals holistically and spiritually. What I love
most about these businesses is they are all unique and truly add to
our already diverse Main Street.
Sept. 12-15, Reading along with West Reading, Hamburg,
Boyertown and Kutztown Main Streets will be hosting this year's
PA Main Street Conference at the DoubleTree by Hilton Reading.
It is exciting to have all of the state's Main Street managers in town
t w tyour
b
s lfe
e
es
to visit, shop and dine in our great area. This is our time to shine,
and we hope you will join us as we freshen up our Avenue and show
them what a great area this is.
We also hope you will come visit West Reading and check out
our 25 new businesses, drink, eat, shop and Be Your West Self!
35
http://www.GreaterReading.org

GRCA Commerce Quarterly Summer 2021

Table of Contents for the Digital Edition of GRCA Commerce Quarterly Summer 2021

GRCA Commerce Quarterly Summer 2021 - 1
GRCA Commerce Quarterly Summer 2021 - 2
GRCA Commerce Quarterly Summer 2021 - 3
GRCA Commerce Quarterly Summer 2021 - 4
GRCA Commerce Quarterly Summer 2021 - 5
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GRCA Commerce Quarterly Summer 2021 - 40
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2021
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2021
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2021
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Fall2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Fall2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Fall2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GreaterReadingChamber_CommerceQuarterly_Fall2017
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GreaterReadingChamber_CommerceQuarterly_Summer2017
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GreaterReadingChamber_CommerceQuarterly_Spring2017
https://www.nxtbookmedia.com