GRCA Commerce Quarterly Winter 2021 - 3

letter from the editor
Happy New Year to all of our wonderful, GRCA member businesses!
While 2020 was full of challenging times for all businesses and
individuals, there were a few highlights for me professionally that
involved working with some of our very talented GRCA members.
This past year, our organization embarked on two very important
marketing campaigns.
Rebuild Berks
Working with Strunk Media Group and the County of Berks, GRCA
launched the Rebuild Berks campaign in July. The initiative focused
on Berks County's commitment to public health and safety and the
County's commitment to restoring economic health to Berks County.
GRCA lead the charge on this multimedia branding campaign where
all residents of Berks County and beyond with purchasing power were
encouraged to buy and connect local.
This campaign also served as the marketing vehicle for the Berks
County New Start Grant program that provided nearly $12 million
in grant money to 483 county businesses.
In November, GRCA, in collaboration with the Berks Agriculture
Resource Network (B.A.R.N.), launched Rebuild Berks offshoot
campaign called " Grow Together. " The purpose of the campaign was
twofold - first to encourage consumers to purchase directly from local
farmers, and second to help position B.A.R.N. as the go-to resource
in Berks County for agriculture-related information. The campaign
was met with rave reviews from B.A.R.N. and the local agricultural
community. Both have expressed their thanks that the true mission
of B.A.R.N. has been captured and promoted to the Berks County
community.
This year, GRCA will continue its efforts to support the business
community especially those in agriculture.
Select Greater Reading
GRCA's newest campaign, created in conjunction with member
business Dean Marketing, focuses on positioning Greater Reading as
an ideal area for companies looking to locate or expand in Greater
Reading. The focal point of the campaign is a new microsite, www.
selectgreaterreading.com, which gathers GRCA's numerous economic
development resources in a centralized location. The campaign encourages companies to " Select Greater Reading. Grow Here. Thrive Here. "
You can read more about this important campaign in this edition
of Commerce Quarterly.
These GRCA members deserve a big thank you for helping our
organization bring these important initiatives to life. While Berks
County has a long way to go on its road to economic recovery, I
feel good about the work GRCA has put into helping our business
community get back on track.

Visit our website
For the most up-to-date schedule of events, training and webinars, visit
GreaterReading.org and click on the events calendar at the top of the page.
Please note: GRCA will use the most current information available to determine whether events and training will be held virtually or in-person.

Board of Directors

GreaterReading.org

2021 Greater Reading Chamber Alliance Board

Richard L. Bashore, Retired - President, Reading Electric Motor Service, Inc.
Gregg Bogia, President,Bogia Engineering, Inc.
Ernest J. Choquette, Chairman, President & CEO,Stevens & Lee
Michael Duff Esq. (Secretary), SVP, Government Relations & CCO Penske Truck Leasing
Robert F. Firely, Jr., CAO, CFO,TRIOSE, Inc.
John H. Gallen, Jr., President, EthoSource, LLC
Jim Gerlach, President & CEO, Greater Reading Chamber Alliance
Laura Haffner, Region Bank President, Wells Fargo Bank, N.A.
Sara Kuzma-Stump, Director, Sales & Marketing, Suburban Testing Labs, Inc.
Daniel R. Langdon (Chairman), Retired - President, East Penn Manufacturing Company, Inc.
Brian Levan, President, Levan Machine & Truck Equipment
Jamey Maack, President, Industrial Metal Plating
Michele L. Richards, Director of Treasury Sales, Fulton Bank
David C. Roland, Market President, Berks/Schuylkill/Northern Montgomery, BB&T
Timothy D. Romig, Market President, Pennsylvania & New Jersey, Customers Bank
Jeffrey R. Rush (Treasurer), Senior Executive Vice President, Fulton Bank
Peter Rye, President, Brentwood Industries, Inc.
Christina L. Weeber, CFO, East Penn Mfg. Co., Inc.
John P. Weidenhammer, President, Weidenhammer Systems, Inc.

2021 Greater Reading Chamber of Commerce Board

Dawn J. Anuszkiewicz, COO, Reading Hospital
Andrew Bachert, General Manager, Raser Industries
Gregg Bogia (Secretary), President, Bogia Engineering, Inc.
Johanny Cepeda-Freytiz, Owner/Manager, Mi Casa Su Casa
Lucy Cortez, Vice President-Community Lending, Community First Fund
Lindsay Crist, Director of Community Development, Reading Public Museum
Timothy Dietrich, Managing Partner, Barley Snyder, LLC.
Josephina Encarnacion, Director-Latino Business Resource Center & Human Resources,
SBDC - Kutztown University
Becky A. Eshbach, Director-Marketing Programs & Strategy, UGI Utilities, Inc.
Robert F. Firely, Jr., CAO, CFO, TRIOSE, Inc.
Andrea Funk, Vice President - Finance, Enersys
John H. Gallen, Jr., President, EthoSource, LLC
Jim Gerlach, President & CEO, Greater Reading Chamber Alliance
Dan Gring, Chief Executive Officers, D&B Construction
Dr. Jill Hackman, Executive Director, BCIU
Laura Haffner (Treasurer), Region Bank President, Wells Fargo Bank, N.A.
Robert Harrop, Vice President - Personnel, East Penn Manufacturing Company
Tracy Hoffmann, President, Hoffmann Publishing
Sara Kuzma-Stump (Vice-Chairman), Director, Sales & Marketing, Suburban Testing Labs, Inc.
Daniel B. Laws, Jr., President & CEO, DaBrian Marketing
Brian Levan, President, Levan Machine & Truck Equipment
Dr. Khalid Mumin, Superintendent, Reading School District
Ryan Redner, President & CEO, Redner's Markets
Michele Richards (Chairman), Director of Treasury Sales, Fulton Bank
Jennifer C. Rivera, Manager, External Affairs, Met-Ed, A FirstEnergy Company
Marilu Rodriguez-Bauer, Owner, RB Legal Counsel, LLC
Dr. Rudy Ruth, Executive Director, Holleran Center, Community & Global Engagement,
Alvernia University
Peter Rye (Immediate Past Chairman), President, Brentwood Industries, Inc.
Mark Schlott , Executive VP of Operations/Chief Operating Officer, R. M. Palmer Company
David W. Stonesifer, Managing Partner, Herbein & Company, Inc.
Ira Tauber, President, Triose, Inc.
John P. Weidenhammer, President, Weidenhammer Systems, Inc.

2021 Greater Berks Development Fund Board

Richard L. Bashore, Retired - President, Reading Electric Motor Service, Inc.
Joseph Butto, Senior Vice President, Mid-Penn Bank
Ernest J. Choquette (Vice Chairman), Chairman, President & CEO, Stevens & Lee
Michael Duff Esq. (Secretary), SVP, Government Relations & CCO Penske Truck Leasing
P. Michael Ehlerman, Chairman (Retired), Yuasa Battery, Inc.
Jim Gerlach, President & CEO, Greater Reading Chamber Alliance
Scott Gruber, President & CEO, Tompkins VIST Bank
Daniel R. Langdon (Chairman), Retired - President/CEO, East Penn
Manufacturing Company, Inc.
Susan D. Looney, President, Reading Area Community College
Jamey Maack, President, Industrial Metal Plating
Clint Matthews, President & CEO, Tower Health System
Debra Millman, Esq., Vice President of Development, Greater Reading Chamber Alliance
Linda L. Moss, President, MetEd/A FirstEnergy Company
David C. Roland, Market President, Berks/Schuylkill/Northern Montgomery, BB&T
Timothy D. Romig, Market President Pennsylvania & New Jersey Market, Customers Bank
Jeffrey R. Rush (VP/Treasurer/Secretary), Senior Vice President/President Commercial
Markets, Fulton Bank
David Shaffer, President, CEO, EnerSys
Joseph J. Sigle, Senior Vice President, Mid-Atlantic Commercial Banking Marketing Head,
Santander Bank
Bruce G. Smith, Senior Vice President, Fulton Bank
Sara (Sally) Stewart, Chief Financial Officer, Greater Reading Chamber Alliance
Edward J. Swoyer, Jr. (President), President, Greater Berks Development Fund
Christina L. Weeber, CFO, East Penn Mfg. Co., Inc.
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http://www.GreaterReading.org http://www.selectgreaterreading.com http://www.GreaterReading.org

GRCA Commerce Quarterly Winter 2021

Table of Contents for the Digital Edition of GRCA Commerce Quarterly Winter 2021

GRCA Commerce Quarterly Winter 2021 - 1
GRCA Commerce Quarterly Winter 2021 - 2
GRCA Commerce Quarterly Winter 2021 - 3
GRCA Commerce Quarterly Winter 2021 - 4
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https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2021
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Fall2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2020
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Fall2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2019
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Fall2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Summer2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Spring2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GRCA_CommerceQuarterly_Winter2018
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GreaterReadingChamber_CommerceQuarterly_Fall2017
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GreaterReadingChamber_CommerceQuarterly_Summer2017
https://www.nxtbook.com/hoffmann/GreaterReadingChamber_CommerceQuarterly/GreaterReadingChamber_CommerceQuarterly_Spring2017
https://www.nxtbookmedia.com