Lancaster Physician Spring 2020 - 17

SPRING 2020

embrace the elements. We often spend a significant amount of time
as employees and physicians caring for our patients, but we neglect to
nurture our team. We need to spend more time empathizing, listening,
and coaching to spark the best attributes of each team member. You may
have never considered the front desk person might have a fantastic idea
about how to position the diagnostic equipment in the exam room or
recognized that the medical assistant identified a challenge with how
patients receive their eye glass prescriptions in the office. The most creative ideas can and will come from members of the team who indirectly
touch the treatment process.

1,800 TO 4,000 SQUARE FEET
PRIVATE TERRACES
OPEN FLOOR PLANS

Taking the time to learn from one another and making the most of
learning about the individuals who make up your team just may be the
most valuable time you spend. A team that has the platform to engage in
a supportive environment has been proven to be more productive and
creative (Premuzic, T., Garrad, L. & Elzinga, D., 2018). These attributes
are what we want to share with our patients. Design thinking is an avenue that intertwines the core operational elements into private practice.

EXPANSIVE WINDOWS WITH
SKYLINE VIEWS OF LANCASTER

For sales inquiries, please contact
Anne M. Lusk at 717-291-9101 (office)
or 717-271-9339 (mobile).
101NQ.COM

The design thinking process offers a new beginning and a fresh perspective on the scientifically proven and the non-traditional blend of
organizational thinking models. The leadership team must embrace the
concept and engage the team. They need to get more personal and make
connections. When the team begins to hit its stride, the leadership team
should take a back seat and maintain a watchful eye (Bason, C. & Austin,
R. 2019). They need to identify when the team needs encouragement
and stimulate creativity.

Care Beyond Treatment

The elements in the design thinking process do not need to be sequential
in nature. If a return to a different phase of the process is warranted, then
iterate as necessary. No two problem statements are alike. Each new idea
is best when vetted through viable alternatives. The human-centered
focus is at the heart of producing the best solution. If you find you are
moving away from the human-centered elements, pause and reflect on
what was identified as a challenge for the individual or team.

A cancer diagnosis is a life
changing event. Winning
the battle requires
highly-personalized care
delivered by experts who
treat all types of cancer
with a compassionate,
collaborative approach.
H. Peter (Tracy) DeGreen III, DO and
We believe in caring for
Lena Dumasia, MD
the whole patient. Our
integrated care is
patient-centered and takes all your needs into consideration.

The future of health care within the private practice setting involves doing
more with less. The design thinking model may be another component
toward successful employee engagement. It has been proven that engaged
employees are more positive and productive individuals. These attributes
translate into a more positive patient experience. The design thinking
model is flexible and can be adapted to your specific area of practice.

At Lancaster Cancer Center, we're with you every step of the way.

Bason, C. & Austin, R. (Mar-Apr 2019), The Right Way to Lead Design Thinking, Harvard Business
Review, Retrieved from https://hbr.org/2019/03/the-right-way-to-lead-design-thinking

Proud to be the longest-running independent, community-based
oncology/hematology practice in Lancaster County.

IDEOU (2018), What is Design Thinking?, You tube [video file], Retrieved from https://www.youtube.
com/watch?v=ldYzbV0NDp8

To schedule a consultation or second opinion, call

717-291-1313.

Plattner, H. (n.d.), An Introduction to Design Thinking Process Guide, Institute of Design at Stanford,
Retrieved from https://dschool-old.stanford.edu/sandbox/groups/designresources/wiki/36873/attachments/74b3d/ModeGuideBOOTCAMP2010L.pdf
Premuzic, T., Garrad, L. & Elzinga, D. (November 28, 2018), Harvard Business Review, Is
Employee Engagement Just a Reflection of Personality?, Retrieved from https://hbr.org/2018/11/
is-employee-engagement-just-a-reflection-of-personality

Greenfield Corporate Center * 1858 Charter Lane, Suite 202

For additional information please see the references and the
Stanford d.school at www.dschool.stanford.edu.

LANCASTER

(717) 291-1313 * www.lancastercancercenter.com

17

PHYSICIAN


http://www.101NQ.COM https://www.hbr.org/2019/03/the-right-way-to-lead-design-thinking https://www.youtube https://dschool-old.stanford.edu/sandbox/groups/designresources/wiki/36873/attach https://www.hbr.org/2018/11/ http://www.lancastercancercenter.com http://www.dschool.stanford.edu

Lancaster Physician Spring 2020

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