West Reading Avenues Winter 2020-2021 - 25

As Penn Avenue gradually reopened, what WAS a surprise was
how the online side of the gallery continued to grow along with
the resurgence of street traffic.
" The success of the online exhibitions exceeded our expectations,
so we decided to build on it even more, " says Martha. Art Plus
Gallery now runs at least four exhibitions on its website at all
times. Every piece in the monthly featured exhibit as well as those
in the bi-monthly main gallery show are also available to see and
purchase through the website. And those are just the opening acts.
One of the hot new attractions is " The Big Show. " This online
exhibit space offers a sprawling array of pieces too large to be
comfortably displayed in the gallery. In addition to the art itself,
visitors also view images of the artwork in room settings. The
Big Show quickly proved to be of special interest to interior
designers, and will be updated seasonally.
The gallery's latest online innovation is their " Truly Original Gift
Buying (& Asking) Guide. " This resource allows shoppers to
select a category such as Abstracts, Ceramics, Landscapes, Jewelry,
Pendants, and a dozen more sections, see which artists specialize
in each genre, and cut right to their portfolios.
Art Plus's practice of featuring at least one new exhibit in the gallery
every month extends to the online shows as well, with running
times ranging from one to three months. While past exhibits
may be off the marquee, they are not forgotten. Website visitors
can continue to enjoy recent shows in the gallery's " Art-chives. "

Fabric artist and gallery director Martha Ressler outside of Art Plus.
While the gallery has reopened to the public for half of the week, they
continue to reserve the other half for private tours.

" Upping our online game was something we had talked about
doing for a couple of years, " says Russell Slocum, co-director
of Art Plus Gallery. " The lockdown made it an imperative. Now
it's an integral part of our business and a main avenue to keep
our gallery growing. "

In the online Gift Guide, shoppers
find links to Tim Kravatz's
portfolio under Bracelets,
Sculpture, Under $50, Wild
Things, or Woodturnings.

Every piece in the monthly featured exhibit and bi-monthly main gallery
show are viewable online as well as at the Penn Avenue gallery.

WINTER FEATURED EXHIBIT SCHEDULE
December 2020: Fabric Artist Martha Ressler
January 2021: Emerging Artists of RACC
February 2021: Painter Robin Bisaccia

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West Reading Avenues Winter 2020-2021

Table of Contents for the Digital Edition of West Reading Avenues Winter 2020-2021

West Reading Avenues Winter 2020-2021 - 1
West Reading Avenues Winter 2020-2021 - 2
West Reading Avenues Winter 2020-2021 - 3
West Reading Avenues Winter 2020-2021 - 4
West Reading Avenues Winter 2020-2021 - 5
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West Reading Avenues Winter 2020-2021 - 32
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesWinter2021-2022
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesSummer2021
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesSpring2021
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesWinter2020-2021
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesFall2020
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesSummer2020
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WRASpring2020
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesSpring2020
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesDecember2019
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesFall2019
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesSummer2019
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesSpring2019
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesNovember18
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesSeptember2018
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesSummer2018
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesJune2018
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesSpring2018
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesWinter2017-2
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesWinter2017
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesFall2017
https://www.nxtbook.com/hoffmann/WestReadingAvenues/Summer2017
https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenues
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