West Reading Avenues Winter 2021-22 - 5

Letter from the Manager
Christmas is the
WEST Time of Year
by Mark Ratcliffe, Main Street Manager
A
s West Reading grows up, we felt it was time
to freshen up our look and with the help of
Partners Designs, we have come up with new
branding that uses mosaic elements from our murals and
a playful E that is an arrow pointing west. The colors
are colorful and happy like West Reading, and we are
to be back in business. There could not be a better time
than this summer to introduce our new image. You will
soon see new banners, updated brochures, website and
refreshed social media pages in West Reading, and that
is just the start.
The holidays are the best in West Reading and this year they are going to be even better! The Ave will come alive with more Carriage
Rides, Carolers, Brass Quartet, the lighting of our Christmas Tree and even Santa will make an appearance.
All of this kicks off with Small Business Saturday on November 27th. This day was started by American Express who believes
small businesses are at the core of every thriving neighborhood. That's why, in the midst of the recession in 2010 they created
Small Business Saturday on the Saturday after Thanksgiving to encourage people to Shop Small and bring more holiday shopping
to small businesses.
'Tis the season to celebrate old traditions - and make new ones. And, whether you buy a festive sweater from a local boutique or
grab a hot cocoa from your favorite café, shopping local makes the holidays even happier for our community. When you Shop
Small, you're not just supporting neighborhood favorites - you're investing in your community.
Holiday Calendar
Dec 3 - Borough Tree Lighting 6pm
Dec 3,4,10,11,17,18 (Fri/Sat) - Brass Ensemble
Dec 4, 11, 18 - Santa & Elves 12-2pm
Dec 10 - 2nd - Friday " Nifty Gifty "
Dec 11,17,18 - Victorian Singers 5-7pm
Dec 15 West Reading Cocktail & Cookie Stroll
(tickets at loveteam.eventbrite.com)
visitwestreading.org
3
http://loveteam.eventbrite.com http://www.visitwestreading.org

West Reading Avenues Winter 2021-22

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https://www.nxtbook.com/hoffmann/WestReadingAvenues/WestReadingAvenuesWinter2021-2022
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