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IN EVERY ISSUE
7 Ways to Increase your
Digital Presence with
a GRCA Membership
There are multiple ways your company can increase their digital presence with a
Greater Reading Chamber Alliance (GRCA) membership. Your company's digital
presence is how your business appears online when searched on the internet.
Increasing your digital presence can lead to more connections, customers and sales.
1.Utilize the GRCA Member Information Center
All GRCA members have access to the Member Information Center (MIC) via a
username and password. Members have the ability to update or add to their
member listing. An updated business listing allows members and the Greater
Reading community to access all the information they need about your business.
Once logged into your MIC, members have access to list/publish the following items:
Press Releases * Jobs * Member2Member Discounts
2. Submit a Chamber Spotlight Feature
Chamber Spotlight is an opportunity that GRCA provides members - starting at
the Catalyst level and for member non-profits - to share their story through text
and images/video. It is a feature story about your business that can be told in
written editorial (with visuals) or a video. The Chamber Spotlight is then published
on GRCA's website and shared via our Member Minute e-newsletter.
3. Choose to do a Social Takeover on GRCA's Facebook
GRCA members - starting at the Innovator level - have the opportunity to do
a social takeover on GRCA's Facebook page. A social takeover consists of either
going Live on Facebook or providing images and messages for GRCA to post to its
Facebook page of 5,600+ followers.
Those interested in a social media takeover and it is not part of your membership
package, a takeover is available at a discounted advertising rate. For more
information, visit our Sponsorship & Advertising page at greaterreading.org/
sponsorships-advertising/.
4. Maintain an Active Social Media Presence
GRCA actively follows all its members on multiple social media channels. Daily
we share members' social posts via our Instagram and Facebook stories further
amplifying their message to our 7,500+ followers on those platforms. We enjoy
sharing our members' events and news across our social channels to help you get the
most out of your membership.
5. Share Your News with Us
GRCA loves sharing its members' news! Members have the ability to share with us
their anniversaries, open houses/ribbon cuttings and more. We then share their
news in our Member Minute e-newsletter, delivered to an audience of more
than 3,500.
6. Pitch us a Story for Commerce Quarterly
Commerce Quarterly is a quarterly publication written by GRCA members and for
GRCA members. GRCA members are able to pitch story ideas to get their company
featured in an upcoming edition. This publication is available in both a digital and
printed format.
7. Highlight Your Business by Advertising with Us
GRCA offers its members discounted rates on high-profile, cost-effective ways to
digitally advertise. Digital advertising is available via our member e-newsletters,
social media or website. To learn more about these exclusive opportunities, visit our
Sponsorship & Advertising page at greaterreading.org/sponsorships-advertising/.
If you are not a member but would like to increase
your digital presence with a
GRCA membership,
contact Julie Larison at
Jlarison@greaterreading.org
or 610.898.7785.
Together, we are greater!
FROM GREAT TO Greater
ACCELERATE YOUR BUSINESS GROWTH WITH A GRCA MEMBERSHIP
Join GRCA now to build new networks, gain resources and tools
to maximize profitability, and get ahead of the competition.
Your success is our business.
To learn how to become GREATER with a GRCA membership, visit joinGRCA.com
berkswomen2women.com 21
http://www.greaterreading.org/ http://www.greaterreading.org/sponsorships-advertising/ http://www.joinGRCA.com http://www.berkswomen2women.com
W2WFall2021

Table of Contents for the Digital Edition of W2WFall2021
