InTents April/May 2022 - 27

The popularity of structures or frame
tents will remain high also due to the fact
that they can be customized to meet so
many different looks. "
DESIGN AESTHETICS
While traditional white tents are popular
for the exterior of the tent, the design
elements under the tent signiicantly
add to a wedding's ambience. Doherty
says accent colors such as blush, gold
and neutrals are popular and can be
incorporated in wedding design elements.
" We also expect to see pops of color and
elements of 'fun' at weddings. This often
shows up in colorful lounges and sofas,
or linens with pattern, texture and color, "
Doherty says. " Blue is still a popular color
to incorporate into weddings as well, and
green has become more popular during
the past year or two. "
Encore recently created a custom
green bar and is working on a blue
version as well. Doherty expects those
to be popular for wedding couples who
want pops of color incorporated.
" We are seeing couples wanting to make
their wedding a beautiful celebration,
now more than ever, " Doherty says.
" This includes incorporating design and
features that are unique and speciic to
them, as well as fun elements that guests
see and notice. "
At Bright Event Rentals, Prichett is
also seeing an interest in " twinkle light
tunnels " swagging over long tables, as well
as the use of chandeliers and personalized
arched backdrops taking the place of the
neon signage trend that had gripped the
industry for the last several years.
There is also a sustainability factor
with regard to tented wedding events,
whereby couples are booking venues
and tenting structures for such locales
as botanic gardens, private beaches
or wineries to utilize existing lowers,
greenery, natural backdrops and lighting.
" We are also seeing a desert or
bohemian trend, which is inspired by
nature and being outdoors, " Prichett
says. " Cactus, succulents and pampas
grass are used in place of traditional
lowers and there are wooden elements
being used in tables and seating. "
To embrace the challenges of
outdoor wedding venues, especially
for weddings held in a backyard,
Franklin and her team at Sugarplum
Tent Company are seeing increased
interest in clear acrylic loors over pools
as clients are getting creative using the
space at their homes to accommodate
growing guest lists.
" Separate lounge and dance tents are
also big with wedding planners to create
a separate 'vibe' after the formal seated
dinner, " Franklin says. " And we are still
getting a lot of requests for hanging decor
in the tent ceiling, chandeliers, greenery,
loral rings, you name it. Every inch of the
tent is thoughtfully planned out. "
Within the Chattanooga market,
bistro or café lights are still trending and
Holland sees wedding clients mixing
different sizes and shapes of tables. In
addition, lounge furniture, bourbon
and cigar lounges, and a more personal
experience are also trending.
And while overall tent exteriors have
not been dramatically affected by the
pandemic, Fosters' has experienced some
clients wanting more space for guests to
spread out and feel more comfortable.
" Other than that, it has really been
business as usual, " Gagnier says.
The team at Encore Events Rentals is
seeing couples continuing to have lounge
furniture at their weddings, but with
several smaller furniture arrangements
to give some space for small groups to sit
and enjoy. Dougherty expects that trend
to continue.
" Being different is what many
customers are looking for, " Holland says.
" So be prepared to think out of the box. "
Maura Keller is a freelance writer
based in Plymouth, Minn.
" WE ARE SEEING
COUPLES ...
INCORPORATING DESIGN
AND FEATURES THAT
ARE UNIQUE AND
SPECIFIC TO THEM. "
BRIDGET DOHERTY
ENCORE EVENTS RENTAL
This wedding couple turned to Fosters'
Tent Rentals to create an elegant, natural
design for their reception site, including
unique antler lighting, hanging greenery and
classic white tables and linens-all of which
complement the stunning green landscape.
Photo courtesy of Fosters' Tent Rentals
www.InTentsMag.com 27
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InTents April/May 2022

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