InTents August/September 2022 - 14

events | showcase
From large connecting structures hosting
thousands of cars to small vendor tents
throughout the site, National Structures helped
to create an immersive experience with tenting
design tailored to the collector car community.
Smooth installation
The National Structures crew built more
than 600,000 square feet of structure
tenting and high-peak tents for the
event. The crew installed 390 meters
of 50-meter structure, with three structures
joined, equaling 209,852 square
feet of tenting. The installation took ive
weeks, and dismantling took approximately
two weeks. " From connecting
structures hosting thousands of cars to
small vendor tents throughout the site,
we helped to build an ambiance and immersive
experience with tenting design
that speaks to the soul of the collector
car community, " Freeman says.
Despite the project scope, Freeman
says installation went smoothly due to
the amazing job the team did in planning
for the project and fulilling the client
build needs. " Our team did a great job of
communicating and scheduling, " he says.
The project installation kicked off
with 30 staff, and after three weeks,
the company scaled down to 14. The
14 intents aug-sept 2022
only hitch the team encountered was
minor: " Two custom tops were made
incorrectly, " Freeman says. " But we were
able to have them remade correctly to
eliminate any delays. "
Beyond the event
The visibility and attention National
Structures gains through this partnership
is dificult to measure-but it is undoubtedly
good PR for the company. Not
only do the auctions attract thousands of
attendees, but the events are televised
and livestreamed. With broadcast partner
A+E Networks, Barrett-Jackson features
live television coverage of its events
on FYI and the History Channel.
More than 1,850 cars were sold during
the event, 10 of which were sold for
charity, raising more than $8.8 million,
including an astonishing $3.6 million sale
of the irst-retail 2023 Chevrolet Corvette
Z06 50th Anniversary, VIN 001-which
broke Barrett-Jackson's record for the
highest-selling manufacturer-donated

InTents August/September 2022

Table of Contents for the Digital Edition of InTents August/September 2022

InTents August/September 2022 - Cover1
InTents August/September 2022 - Cover2
InTents August/September 2022 - 1
InTents August/September 2022 - 2
InTents August/September 2022 - 3
InTents August/September 2022 - 4
InTents August/September 2022 - 5
InTents August/September 2022 - 6
InTents August/September 2022 - 7
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InTents August/September 2022 - 13
InTents August/September 2022 - 14
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InTents August/September 2022 - 17
InTents August/September 2022 - 18
InTents August/September 2022 - 19
InTents August/September 2022 - 20
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InTents August/September 2022 - 35
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InTents August/September 2022 - 45
InTents August/September 2022 - 46
InTents August/September 2022 - 47
InTents August/September 2022 - 48
InTents August/September 2022 - Cover3
InTents August/September 2022 - Cover4
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