InTents June/July 2022 - 32

This is how a tented event should look. To make
sure it stays that way, planners need to pay
close attention to weather and have a plan to
deal with it before the fi rst chair is set up. Photos
courtesy of the American Rental Association.
20 minutes rather than three hours. Our
infrastructures can't handle that. "
The changing climate is causing
businesses and event planners to
reconsider their weather event plans.
" For example, tornadoes have always
been a known high risk in Kansas and
Nebraska and Oklahoma, but now we are
seeing more intense storms in Kentucky
and Arkansas and Alabama, " says Foerster.
" High temperatures are increasingly
becoming a concern for the Northwest.
For event planners, extreme weather
events like these should be considered
as part of their weather response plan. "
EVERY EVENT NEEDS
TO ACCOUNT FOR
STORM ISSUES DURING
PREPARATION, AND
THEN DURING THE
EVENT ITSELF.
RISK COMMUNICATOR
The bottom line? Every event needs
to account for storm issues during
preparation, and then during the event
itself. " It is important to be prepared, " says
Foerster. " It is just as important to have a
designated person monitor the weather
environment and have access to, or be,
the decision maker when it is time to
respond to impending bad weather. For
larger events, or when there is a higher
risk, a risk communicator is critical. The
risk communicator is a meteorologist
who advises the customer-in this
case, the event planner-on evolving
32 intents june-july 2022
weather conditions and helps them make
conīident weather response decisions.
" What you don't want is everyone
looking around and wondering what to
do, " he says. " You don't want to get into
that situation. "
" Rental companies need to remind
customers to ensure the overall
safety of attendees, " advises Gern.
" Communication needs to happen about
the emergency evacuation plan. Should
such a situation occur, people need to
know what to do. They need to be ready
to execute. It's all about preparation; it's
better to be proactive than reactive. "
And yes, on occasion, people are
evacuated, and events shut down and
then the predicted threat never happens.
" We canceled a Friday night headliner
for a New York festival because they said
there was 60 mph winds down at Staten
Island and it was going to come right up
the river, " says Reder. " But it died out as it
went through the city.
" But you can't risk it, " he says. " It's
not a fun day if you don't do anything
and something happens. We're cool if
we're wrong. "
Jeff Moravec is a freelance writer based in
Brooklyn Park, Minn.

InTents June/July 2022

Table of Contents for the Digital Edition of InTents June/July 2022

InTents June/July 2022 - Cover1
InTents June/July 2022 - Cover2
InTents June/July 2022 - 1
InTents June/July 2022 - 2
InTents June/July 2022 - 3
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