Marine Fabricator January/February 2022 - 4

OnDeck
Control issues
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f 2020 was a rollercoaster, 2021 was more like a Zero Gravity
amusement park ride where spinning forces beyond anyone's
control pinned us to the wall making movement impossible.
Businesses experienced a centrifugal maelstrom of surging customer
demand, labor shortages, price increases and supply chain bottlenecks.
As the control equation shifted for business owners, it's
become painfully obvious that many external resources,
including inventory and workers, are often out of our direct
control. Experts predict this situation will continue into
2022 before easing somewhat later this year. So, what can a
business owner do? Identify what you can control and make
intentional choices about those aspects of your business.
This issue drills down into several of these areas. " Showroom
Showdown " discusses how to create on-site and online showrooms
and project galleries that complement each other while providing
different customer experiences. " Regaining Control " discusses
how to get a handle on job scheduling to keep customers happy
and your own sanity and bottom line intact. The 2022 Time
Standards Manual, developed with the expertise of the Marine
Fabricators Association, will help inform your labor estimates
for an effi cient and profi table upcoming year. Rebecca Delano,
Alfred's Upholstery & Co., shares her award-winning expertise
about working with foam, and Steve Szenay, MFC, Serge Ferrari
North America, discusses his approach to fabricating shade
sails and educating customers to set appropriate expectations
and ensure successful projects.
Although nobody knows what will
happen in 2022, much of it will be
unexpected and beyond our control.
Identify what is within your control
and make it the best it can be. As
Jessica and Michael Hinz say in
their book Learn to Balance Your Life,
" The task is not to control the wind,
but to direct the movements of the
ship so that it stays on course. "
Elisa Bernick, Editor
+1 651 225 6924
erbernick@ifai.com
4 Marine Fabricator | January/February 2022

Marine Fabricator January/February 2022

Table of Contents for the Digital Edition of Marine Fabricator January/February 2022

Marine Fabricator January/February 2022 - Cover1
Marine Fabricator January/February 2022 - Cover2
Marine Fabricator January/February 2022 - 1
Marine Fabricator January/February 2022 - 2
Marine Fabricator January/February 2022 - 3
Marine Fabricator January/February 2022 - 4
Marine Fabricator January/February 2022 - 5
Marine Fabricator January/February 2022 - 6
Marine Fabricator January/February 2022 - 7
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Marine Fabricator January/February 2022 - 20
Marine Fabricator January/February 2022 - 21
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Marine Fabricator January/February 2022 - 30
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Marine Fabricator January/February 2022 - 40
Marine Fabricator January/February 2022 - 41
Marine Fabricator January/February 2022 - 42
Marine Fabricator January/February 2022 - 43
Marine Fabricator January/February 2022 - 44
Marine Fabricator January/February 2022 - 45
Marine Fabricator January/February 2022 - 46
Marine Fabricator January/February 2022 - 47
Marine Fabricator January/February 2022 - 48
Marine Fabricator January/February 2022 - Cover3
Marine Fabricator January/February 2022 - Cover4
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https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-tips-and-trends-supplement-2024
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-january-february-2024
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-november-december-2023
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https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-november-december-2022
https://www.nxtbook.com/ata/marinefabricator/marine-fabricator-september-october-2022
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https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-january-february-2022
https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-november-december-2021
https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-september-october-2021
https://www.nxtbook.com/ifai/marinefabricator/marine-fabricator-july-august-2021
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https://www.nxtbook.com/ifai/marinefabricator/1120MF
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https://www.nxtbook.com/ifai/marinefabricator/1118MF
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https://www.nxtbook.com/ifai/marinefabricator/0518MF
https://www.nxtbook.com/ifai/marinefabricator/0318MF
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