Specialty Fabrics Review February 2020 - 49

have had limited growth, whereas
retractable pergolas and retractable
louvered roof/rotating louver roof systems
have higher rates and generate more
revenue due to the average sale amount."
According to Campa, traditional
awning manufacturers will need to seek
growth through new products, and he sees
them as a bright light. "Screeny systems,
for example, have grown more than 500
percent in the last two years," he says.
Technology will continue to evolve and
make all kinds of shade products more
user-friendly and compatible with home
automation solutions.
Bedard adds that industry organizations
such as PAMA can help lead the charge.
"PAMA is a good organization, but we

need more members willing to promote
a complete range of residential shade
products in order to generate greater
awareness, even if we need to extend
outside traditional awning companies,
such as professional home improvement
organizations. That's been a big part of our
success at Sunesta," says Bedard.
So was there a boom in retractable
awnings? In the commercial markets such
as restaurants and hotels, a modest one,
perhaps. But for shade products in general,
offering energy savings, comfort and
health benefits, technology and style for
residential and commercial use, that boom
is underway.

WANT MORE? WE HAVE IT!

Search retractables at
www.SpecialtyFabricsReview.com

Laurie Junker is a freelance writer based
in Minneapolis, Minn.

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www.SpecialtyFabricsReview.com 49


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Specialty Fabrics Review February 2020

Table of Contents for the Digital Edition of Specialty Fabrics Review February 2020

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