Specialty Fabrics Review May 2020 - 30

here are plenty of fashion trends hitting the
runways this season, such as this year's hottest
color (orange is very in), patterns (think floral) and
capes-lots of capes. But sustainable fashions are also
in the spotlight, with several designers showcasing lines made
from upcycled and recycled materials. In fact, some designers
have declared sustainable clothing the trend to watch for.

Customers are
especially interested
in sustainable or ecofriendly products in
applications people
routinely come into
contact with.
Sue Uhler
SEAMAN CORP.

Dr. Thomas Stegmaier, deputy director of the German Institutes of Textile and Fiber
Research (DITF) Denkendorf, the largest textile research center in Europe, credits the
growing mindfulness about the impact of textiles on the environment for this interest.
"Designers often ask us about sustainable ways and materials," he says. "The end
customer's decision to buy a piece of clothing is also decisive for products coming onto
the market. A major change in awareness can also be felt here, which in turn causes
the big brands to have suppliers of textiles manufacture more sustainably."
Interest in sustainable textiles has spread across all manner of product categories,
including those directed to the architectural, geomembrane and roofing markets,
says Sue Uhler, IFD technical marketing manager for Seaman Corp. Based in
Wooster, Ohio, the company manufactures industrial coated fabrics.
"Customers are especially interested in sustainable or eco-friendly products in
applications people routinely come into contact with," Uhler explains. "This could
be gym mats, seating, coverings, drinking water containment, etc."
Fabrics destined for graphics, awnings, structures, tents and industrial markets are
receiving closer scrutiny. According to Anthony Pappalardo, sales manager, North America,
for Dickson® Coatings, a Saint-Clair-de-la-Tour, France-based manufacturer of coated textiles,
customers are increasingly requesting PVC- and phthalate-free products as well as those free
of formaldehyde, phosphates and glycol ether.
This is especially the case when it comes to the interiors of hotels, hospitals, schools
and offices where the impact of such chemicals on human health is a concern, making
the company's Evergreen collection of water-based, digital-print fabrics a popular choice
for these applications, he says.
KEEPING THEM HONEST
The consumer focus on sustainability isn't going away anytime soon, says John Gant,
director of sustainability at Glen Raven Inc. Headquartered in Glen Raven, N.C., the
company makes Sunbrella® and other fabrics for shade, marine, contract and residential
upholstery applications worldwide. All Sunbrella fabrics are fade-proof, mold- and
mildew-resistant, easy to maintain and are bleach-cleanable.
"We believe consumers will continue to educate themselves about the products they
buy and carefully select from whom they buy," says Gant. "Studies show the majority of
consumers seek brands that will help them be environmentally friendly. This goes beyond
the furniture or even the fabric industry. We see these shifts impact all types of businesses,
from the decline of fast-fashion to the rise of seasonal diets and local purchases."

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Specialty Fabrics Review May 2020

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Specialty Fabrics Review May 2020 - Cover1
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Specialty Fabrics Review May 2020 - 1
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