contents SPECIALTY FABRICS REVIEW OCTOBER 2021 / Volume 106 Number 11 [ FEATURES ] 24 In the market for new markets Specialty fabrics businesses that have taken on the risks and reaped the rewards of exploring new market opportunities. by Laurie F. Junker 32 Making the move Relocating an operation is a weighty decision that can offer big benefits if handled with perseverance and careful planning. by Pamela Mills-Senn [ PERSPECTIVE ] Strength in simplicity Straightforward product designs and a clear company vision drive success and stability for Cross Canvas. by Holly Eamon PAGE 20 40 The booming business of self-care technologies As the pandemic waxes and wanes, health and wellness emerge as priorities for consumers, with textile products delivering easy-touse solutions. by Debra Cobb www.SpecialtyFabricsReview.com 3http://www.SpecialtyFabricsReview.com