The Roanoker November/December 2022 - 24
The Gist
Welcome, Ambassadors!
written by Anthony Giorgetti
A new Downtown Roanoke, Inc. program launches efforts to keep downtown cleaner, friendlier and easier to navigate.
D
oes downtown seem a little
friendlier?
In September, Downtown
Roanoke Inc. in partnership
with Block by Block,
a company that serves more than 120
urban districts, parks, and transit systems
across the United States, launched a new
service called the Downtown Roanoke
Ambassadors program.
The Ambassadors are a team of eight
charged with making downtown cleaner,
friendlier and easier to navigate. Divided into
cleanup, outreach and hospitality, the ambassadors
will be on hand six days a week, making
downtown more pleasant.
The cleanup crew collects litter and weeds
and power washes. Hospitality members act as
downtown concierges - answering questions,
greeting visitors and providing recommendations.
And the focus of the outreach team is
working closely with both businesses and the
Roanoke City Police on quality of life issues.
" We like to say that downtown is everybody's
neighborhood, " says Jaime Clark, Vice
President of Marketing and Communications
for DRI. This is going to take the downtown
experience to the next level. We're excited to
get the program off the ground. "
DRI has been looking to develop this program
with Block by Block for quite a while,
trying to find a way to make it work. Now
they have fully secured funding for the first
year of operations and are actively seeking
additional funding to continue.
Ambassadors will be easy to spot in
brightly colored blue uniform shirts. So when
you have a question about an event or need
directions, it should be quick work to find the
help you need.
For now, the team will focus on the core
of downtown around the market, but Clark
hopes it will expand as people respond positively
to the Ambassador program.
" We think people will be really impressed
with the level of service the team will provide. "
So when you see a brightly blue-shirted
ambassador, be sure to say hello! I
24 NOVEMBER/DECEMBER 2022
Bright blue shirts make
the ambassadors stand
out to help community
members.
The cleanup crew
collects litter and
weeds, and power
washes spaces.
The Ambassadors
program has secured
full funding for its
first year.
TheRoanoker.com
COURTESY OF DOWNTOWN ROANOKE INC.
http://www.TheRoanoker.com
The Roanoker November/December 2022
Table of Contents for the Digital Edition of The Roanoker November/December 2022
The Roanoker November/December 2022 - Cover1
The Roanoker November/December 2022 - Cover2
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The Roanoker November/December 2022 - Dining1
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The Roanoker November/December 2022 - Cover3
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